Complete Case details are given below :
Case Name : Levi’s “Personal Pair” Jeans (A)
Authors : William Lawler, John K. Shank, Lawrence Carr
Source: Babson College
Case ID: BAB020
Discipline : Strategy
Case Length : 06 pages
Solution sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
As Levi-Strauss implemented its custom-fitted jeans offering, the traditional value chain for clothing manufacturing and retailing was transformed. This case allows students to explore the subtleties of this transformation and the management implications.
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