Information Technology

Case Solution for Starbucks Canada: The Mobile Payments Decision

Complete Case details are given below :

Case Name :      Starbucks Canada: The Mobile Payments Decision
Authors :           Deborah Compeau, Cato Pastoll, Tyler Rochwerg, Brandon Vlaar
Source :             Ivey Publishing
Case ID :           W15169
Discipline :        Information Technology
Case Length :    12 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
In December 2012, the management of Starbucks Canada, an autonomous subsidiary of the U.S.-based multinational coffeehouse chain, is trying to decide how best to implement mobile payments in its 1,350 locations across Canada. While the company has currently been using a mobile application to accept payments through its proprietary Starbucks Card, rival Tim Hortons has recently introduced a more advanced mobile payment solution. There are many new and emerging technologies to choose from, including Square Wallet, Bluetooth Low Energy Beacons, MintChip and Mobile Wallet/Credit Card Near Field Communication. Will these systems allow for an enhanced store experience? Are customers ready to start paying with their smartphones? And which payment service will be the Canadian lead going forward? The future of Starbucks and mobile payments is exciting, but the choices are almost overwhelming.
 
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Case Solution for Growing the Online Portal of Business Fundas

Complete Case details are given below :

Case Name :      Growing the Online Portal of Business Fundas
Authors :           Arpan Kumar Kar
Source :             Ivey Publishing
Case ID :            W14761
Discipline :        Information Technology
Case Length :    13 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Business Fundas, a portal that publishes educational business and management articles, is situated within the electronic publishing industry, which has many players and is highly fragmented. The start-up company faces many challenges in its efforts to position itself for growth and to take advantage of various innovative value propositions and business models. The senior managers hope to gain insights into user-specific trends through the use of data analytics.
 
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Case Solution for The Wowprime Corp.: The Owner of Multiple Restaurant Brands in Taiwan

Complete Case details are given below :

Case Name :      The Wowprime Corp.: The Owner of Multiple Restaurant Brands in Taiwan
Authors :           Shih-Fen Chen, Hui-Mei Liu
Source :             Ivey Publishing
Case ID :            W12193
Discipline :        International Business
Case Length :    19 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
This case covers the story of Wowprime Corp., a Taiwanese food service company that grew from a single-restaurant operation in 1993 to a conglomerate that owned hundreds of restaurants in 2011. The uniqueness of Wowprime’s growth was its multiple-brand strategy, where the company introduced 11 restaurant brands in total, each with a unique customer value proposition. The décor, menu, and price point also varied across all brands, each catering to specific segments of Taiwanese consumers. All brands, while being positioned distinctly in the market, also had certain commonalities in their operations within the group.
 
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Case Solution for Wired Wellington: The Info City Project and the City Link Network

Complete Case details are given below :

Case Name :      Wired Wellington: The Info City Project and the City Link Network
Authors :           Sid L. Huff
Source :             Ivey Publishing
Case ID :            98E009
Discipline :        Information Technology
Case Length :    38 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
As a central component of its Vision 2020 strategy, the city of Wellington, New Zealand has developed preliminary plans to transform itself into a “wired city.” The overarching project was called Info City. Info City actually consisted of a collection of sub-projects, each focusing on a different way in which the city could promote and foster the use of information technology to help move toward the “2020 Vision.” One of the sub-projects was called City Link. The objective of City Link was to create a high-speed digital communications infrastructure for the downtown business district. Fiber optic cable was to be used to “wire up,” simply and inexpensively, the city’s downtown businesses, to provide a backbone network that businesses could utilize, however they wished, to make themselves more competitive. A company had recently been formed to bring together a number of parties interested in advancing the project. A telecommunications architecture was being developed, and plans for stringing cable were underway. While Richard Naylor, the project’s champion, wasn’t sure exactly how the city’s businesses would use the cable, he was confident that once the infrastructure was in place, ideas for its utilization would readily emerge. This case provides a setting for exploring the issue of cities “competing,” much as do businesses, and the ways in which IT can be utilized in the competition. Also raises interesting social policy questions about who should pay for such an undertaking, who should benefit, and so on.
 
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Case Solution for Metalco: The SAP Proposal

Complete Case details are given below :

Case Name :      Metalco: The SAP Proposal
Authors :           Sid L. Huff, Elspeth Murray
Source :             Ivey Publishing
Case ID :            98E012
Discipline :        Information Technology
Case Length :    20 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Metalco is a large Australian mining company. It has a rocky history in terms of its effective use of information systems (IS), and there is widespread dissatisfaction in the company concerning IS and the IS department. The recent resignation of the chief information officer led to the decentralization of the IS function, to move closer to the operating departments. At the same time, one of the division heads has proposed that the company buy the SAP enterprise-wide system, to replace an earlier internal system that had been poorly received. The price tag for SAP is very high, $23 million. Implementing it would also require substantial changes in company processes. In light of its history, recent IS decentralization, and the high SAP price tag, the company is faced with making the decision of whether to go ahead with SAP. An appendix in the case provides extensive information on the procedure used to evaluate SAP and results thereof.
 
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Case Solution for Nortel: Re-Inventing Information Systems

Complete Case details are given below :

Case Name :      Nortel: Re-Inventing Information Systems
Authors :           E.F. Peter Newson, Olga Volkoff
Source :             Ivey Publishing
Case ID :            97E001
Discipline :        Information Technology
Case Length :    18 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Describes the situation faced by Nortel’s Information Systems (I/S) department as the company tried to respond to changes in its environment. With the evolution and convergence in the telecommunications industry and expansion onto the global stage, the company saw the need to improve integration across business units. The I/S department was charged with helping the business units reengineer their process. Brad Taylor, director of I/S, is trying to reengineer the I/S department itself so that it could fulfill the new role. Unfortunately, the existing structure–a fragmented I/S group struggling to meet existing expectations–was poorly positioned for this role. Brad’s dilemma was not only to change his own department, but to change the way in which it related to the rest of the company. Can be used to discuss the role and structure of an I/S department. Can also be used as the basis for a class on business process reengineering and/or managing organizational change.
 
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Case Solution for First Virtual Holdings, Inc. (B)

Complete Case details are given below :

Case Name :      First Virtual Holdings, Inc. (B)
Authors :           Sid L. Huff, Mike Wade
Source :             Ivey Publishing
Case ID :            98E008
Discipline :        Information Technology
Case Length :    08 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
First Virtual Holdings, Inc. (FVHI) is an Internet payments company based in San Diego, CA. FVHI’s original offering, an Internet payments system based on consumers’ receiving and using a “VirtualPIN” number for online purchases instead of a credit card number, had not been successful. Consumer apathy to the system, coupled with vendor disinterest, have prevented them from attaining the critical mass necessary to make the system viable. In response to the failure of their payments system, FVHI decided to change their focus. The company developed an interactive advertising banner, about the size of a regular web advertising banner. The “VirtualTAG” functions like a mini web page within a page. Users can click through pages in the banner without leaving the page on which the banner was found. The VirtualTAG can have multiple uses such as to provide information or facilitate transactions. FVHI intends to develop and license the VirtualTAG to web page administrators. They also intend to incorporate the VurtualTAG into e-mail messages. VirtualTAGs may be used as a form of “mass” interactive Internet advertising, although the company is quick to point out that the technology will only be used with targeted and consenting consumers. FVHI’s ideas and technology regarding Internet advertising provide a useful vehicle for discussing trends in online commerce and Internet privacy issues.
 
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