Case Name :      Helio Polymer Enterprises

Authors :           Nicole R.D. Haggerty, Juma Wagoki, Clarke Eaton, Wesley Hunt, Matthew Smart

Source :             Ivey Publishing

Case ID :            W14081

Discipline :        Entrepreneurship

Case Length :    07 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Helio Polymer Enterprises, located in Nakuru, Kenya, is a company that manufactures synthetic polymer gunny bags used in the transportation and handling of animal feed. The owner wants to expand her business operations so she can serve more clients. She has three options: to add a night shift, buy a new printing machine or start producing laminate gunny bags for other markets. Before she makes the decision, she must understand her current operational capacity and determine what aspects of customer service she believes are important for the long-term success of her company.