Case Name :      Ocimum Biosolutions: From Bioinformatics to Integrated Custom Research Outsourcing

Authors :           Gita Surie

Source :             Ivey Publishing

Case ID :            W11198

Discipline :        General Management

Case Length :    20 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Ocimum Biosolutions, a start-up Indian bioinformatics venture in 2000, had established a presence in Europe and the United States by 2010. The contract research outsourcing industry was expected to continue to grow, as large pharmaceutical companies in industrialized countries were outsourcing work at all stages of the drug development life cycle – from discovery research to clinical trials designed to accelerate drug development as established drugs came off patent. The current challenges for Ocimum were continued growth and the ability to manage expansion while balancing risk. Anu Acharya, Ocimum’s CEO, was considering possible solutions.