CAA

Case Solution for CAA Roadside APP

Complete Case details are given below :

Case Name :      CAA Roadside APP
Authors :           Derrick Neufeld
Source :             Ivey Publishing
Case ID :            910E22
Discipline :        Information Technology
Case Length :    02 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
This case describes a real scenario in which an elderly couple’s vehicle is stranded in a remote location, causing emergency services to be dispatched at significant effort and cost, whereas an inexpensive tow truck dispatch would have completely resolved the problem. To prevent these kinds of false alarm situations, the Canadian Automobile Association (CAA) has developed a free iPhone application called CAA Roadside, which takes advantage of location-based technology that is built into the iPhone. Discussion questions invite students to consider the business benefits of developing mobile apps, tradeoffs involved in choosing one development platform over another, and long-term positive and negative impacts of the diffusion of mobile location-based technologies.
 
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Case Solution for CAA Saskatchewan: Future of Auto Club

Complete Case details are given below :
Case Name :      CAA Saskatchewan: Future of Auto Club
Authors :           Michael Rouse, Bruce Anderson
Source :             Ivey Publishing
Case ID :            W11481
Discipline :        General Management
Case Length :    11 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
The president and chief executive officer (CEO) of a provincial auto club is assessing opportunities to grow his organization in light of industry consolidation and punitive changes in allocating of national operating costs. The auto club has diversified from automobile towing and travel services into insurance, package travel, automobile sales and service. However, his vision to the upcoming board of directors’ meeting calls for a 300 per cent increase in operating revenues over next 10 years. Without a larger critical mass, the auto club cannot support its allocated costs of branded national and international products. The CEO’s challenge is where are the growth opportunities.
 
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