Complete Case details are given below :
Case Name : Hello Healthcare: Taking a Cooperative Business into Africa
Authors : Albert Wocke
Source : Ivey Publishing
Case ID : W13327
Discipline : General Management
Case Length : 13 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
A retired Swiss banker has decided to bring primary healthcare to Africa by using a cooperative business model that brings together complementary firms. The model has proven successful in the United Arab Emirates, Zambia and Ghana. He now faces the decision of whether to expand into new African countries, and if so, which countries to enter, how to select partners and how to recruit country managers. The case also illustrates the challenges and misconceptions of doing business in Africa.
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