Complete Case details are given below :
Case Name : Innovation Without Walls: Alliance Management at Eli Lilly and Company
Authors : Charles Dhanaraj, Marjorie Lyles, YuPeng Lai
Source : Ivey Publishing
Case ID : 907M15
Discipline : Strategy
Case Length : 25 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
The newly appointed executive director of the Office of Alliance Management (OAM) at Eli Lilly and Company (Lilly) was returning to his office after his first meeting with his supervisor, the senior vice-president of Corporate Strategy and Business Development (CSBD). The executive director had been promoted to the position just a week earlier, and now the senior vice-president has asked him to conduct a complete review of the OAM strategy. The senior vice-president made it clear that it was fine to leave the strategy as it currently existed, or to change it radically if the situation warranted. Now the executive director must decide what Lilly should do to build and maintain its leadership in alliance capability.
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