Groupon

Case Solution for Groupon
Complete Case details are given below :
Case Name :      Groupon
Authors :           Sunil Gupta, Ray Weaver, Dharmishta Rood
Source :             Ivey Publishing
Case ID :            511094
Discipline :        General Management
Case Length :    22 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
This case is set in early 2011, after a period of incredible customer and revenue growth for Groupon. Reviewing Groupon’s rise, the case explores whether Groupon promotions are really good for local merchants, whether it can continue to thrive amidst increasingly intense competition, and the key reasons for the company’s remarkable early success.
 
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Case Solution for Groupon and the SEC
Complete Case details are given below :
Case Name :      Groupon and the SEC
Authors :           Vaughan Radcliffe, Mitchell Stein, Alexis Gottschalk
Source :             Ivey Publishing
Case ID :            W12666
Discipline :        Accounting
Case Length :    16 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Groupon provides an opportunity to review Groupon Inc’s S1 filing made prior to an IPO. Groupon’s financial statements attracted a great deal of controversy due to revenue recognition policies that produced very substantially higher revenues for the corporation, as well as non GAAP earnings measures, especially ACSOI, an invention of the firm that served to exclude certain marketing expenses from the calculation of profit. Since marketing expenses were a very material expense for Groupon at a stage at which it was building its business the effect of the use of ACSOI was as substantial as the effect of aggressive revenue recognition policies. Groupon backed down on both revenue recognition and the use of ACSOI following SEC queries as to the corporation’s accounting policies.
 
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