Seaside Organics

Case Solution for Seaside Organics

Case Solution & Analysis for Seaside Organics by Howard H. Stevenson, Alisa Zalosh.

Complete Case details are given below :

Case Name :      Seaside Organics
Authors :           Howard H. Stevenson, Alisa Zalosh
Source :             HBS Brief Cases
Case ID :           916526
Discipline :        Entrepreneurship
Case Length :    10 pages
Plagiarism : NO (100% Original work)
Description for case is given below :
This case follows Sara Norton, a soccer player-turned-serial entrepreneur, as she transforms Seaside Organics from a fledgling startup into an $89 million company. Informed by the successes and failures of her first organics venture, WellBar, Norton tries to balance her naturally energetic, hands-on approach with the changing needs of a large company. Students discuss the differences between running a growing startup versus a mature organization, and the tensions that can result between entrepreneurs and the managers tasked with running their organizations.
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