Complete Case details are given below :
Case Name : Apple (B)
Authors : William Watson, Mary M. Crossan
Source : Ivey Publishing
Case ID : W12775
Discipline : General Management
Case Length : 13 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
The Apple A and B cases provide two perspectives on the evolution of Apple and are designed to evoke debate about models of strategy, organization and leadership.
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