Case Name :      Digital Extremes Ltd.

Authors :           David Wood, Joseph Compeau

Source :             Ivey Publishing

Case ID :            W11391

Discipline :        Operations Management

Case Length :    05 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

In March 2005, the president of Digital Extremes in London, Ontario, had just received the latest industry data. The new Xbox 360 was a success and the president knew that Digital Extremes would have to add significant resources and fundamentally change its operations in order to focus on the growing console market rather than on PC gaming. However, given only three months before game development would begin for the next new console, the PS3, the president was unsure of what changes would be possible.