Compeau

Case Solution for eStore at Shell Canada Limited

Complete Case details are given below :

Case Name :      eStore at Shell Canada Limited
Authors :           Deborah Compeau, Barbara Marcolin, Carol Saunders, Chad Saunders
Source :             Ivey Publishing
Case ID :            906E20
Discipline :        Information Technology
Case Length :    14 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
The commercial eProducts manager at Shell Canada has to determine how to improve the adoption and utilization of their eCommerce channel. eStore had been developed for the fuel and lubricants market as a pilot test of how Shell might communicate with its customers electronically, thus reducing costs. While eStore had been in place for a year, and many customers had signed up, utilization was low. A consulting firm has made recommendations about the technical issues that might be driving low utilization. The commercial eProducts manager has to consider whether the problems are purely technical and make a recommendation on how to proceed.
 
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Case Solution for epost: Evolving an Online Business

Complete Case details are given below :

Case Name :      epost: Evolving an Online Business
Authors :           Deborah Compeau, Jane Gravill
Source :             Ivey Publishing
Case ID :            907E01
Discipline :        Information Technology
Case Length :    15 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
The chief executive officer (CEO) of epost is preparing for a meeting with his successor. Epost, a division of Canada Post, is in a transition and many decisions will need to be made by the successor. With the introduction of the Internet, people are using regular postal services less frequently. Epost was created to generate revenue and to provide customers the ease of paying bills electronically. In 2004, epost acquired its competitor, Webdoxs. Implementing epost posed many information technology (IT) challenges because financial and personal information is exchanged and stored, and, therefore, the service has to be reliable and secure. The CEO ponders several issues as he prepares for his meeting with his successor.
 
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Case Solution for IBM Canada Ltd.: Implementing Global Strategy

Complete Case details are given below :

Case Name :      IBM Canada Ltd.: Implementing Global Strategy
Authors :           AKen Mark, Deborah Compeau
Source :             Ivey Publishing
Case ID :            910E08
Discipline :        Information Technology
Case Length :    10 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
A senior manager at IBM Canada Ltd. is trying to determine how best to implement strategy developed at the global level. The Business Transformation Executive, Sales & Distribution, IBM Canada Ltd., is responsible for introducing, maintaining and retiring software programs to support IBM Canada’s business needs. In October 2009, the senior manager is trying to assess if the customer relationship management (CRM) developed locally should continue to be supported or if the planned switchover to a global standard CRM should continue as scheduled. The case is intended for students to discuss the challenges of implementing global IT strategy at the local or country unit level.
 
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Case Solution for Intel Corp. – Bring Your Own Device

Complete Case details are given below :

Case Name :      Intel Corp. – Bring Your Own Device
Authors :           Joseph Compeau, Nicole R.D. Haggerty, Ramasastry Chandrasekhar
Source :             Ivey Publishing
Case ID :            W13035
Discipline :        Information Technology
Case Length :    15 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Since early 2009, the information technology (IT) division of a leading manufacturer of semiconductor chips had noticed a growing trend among the company’s 80,000 employees worldwide to bring their own smartphones and storage devices to their individual workstations. Recognizing that Bring Your Own Device (BYOD) was not a passing fad but a growing phenomenon, the company decided in January 2010 to formally implement this initiative. As the company’s chief information security officer prepares for a full rollout of BYOD, he revisits the issue of ensuring security of corporate data stored on devices owned by individual employees. He also wonders how Intel should respond to the demand for e-Discovery, wherein a litigant could seek access to internal documents stored on devices not owned by the company. He also reflects on a more fundamental and strategic issue: How can Intel extract value from the BYOD initiative and turn this initiative into a new source of competitive advantage?
 
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Case Solution for Google in China

Complete Case details are given below :

Case Name :      Google in China
Authors :           Deborah Compeau, Prahar Shah
Source :             Ivey Publishing
Case ID :            906E19
Discipline :        Business & Government Relations
Case Length :    09 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Describes the circumstances surrounding the introduction of http://www.google.cn. In order to comply with Chinese government requirements, Google.cn censors web results. This appears to contradict Google’s stated philosophy and its mission to organize and make accessible the world’s information. A public outcry ensues and Google is forced to defend its controversial decision. Presents both sides of the debate and asks students to consider what they feel is right.
 
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Case Solution for Privacy Issues and Monetizing Twitter

Complete Case details are given below :
Case Name :      Privacy Issues and Monetizing Twitter
Authors :           Deborah Compeau, Nicole R.D. Haggerty, Shady Fraiha
Source :             Ivey Publishing
Case ID :            W11037
Discipline :        Entrepreneurship
Case Length :    17 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
It was early 2010, and the Twitter Trio, the founders of Twitter, were faced with a changing market situation and a pressure to make money. Twitter was a free service that had been operating without a viable business plan since 2006. In early 2010, Twitter was still not making enough money and it was time Twitter showed real return on investment. The trio had to decide on a business model that was competitive. There was a data mining project that could bring all the funds Twitter needed to stay in business, make profit and compete with others. However, the founders were concerned that this project might be perceived to intrude on users’ privacy, even in a company that was founded on the basis of sharing information publicly.
 
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Case Solution for Digital Extremes Ltd.

Complete Case details are given below :
Case Name :      Digital Extremes Ltd.
Authors :           David Wood, Joseph Compeau
Source :             Ivey Publishing
Case ID :            W11391
Discipline :        Operations Management
Case Length :    05 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
In March 2005, the president of Digital Extremes in London, Ontario, had just received the latest industry data. The new Xbox 360 was a success and the president knew that Digital Extremes would have to add significant resources and fundamentally change its operations in order to focus on the growing console market rather than on PC gaming. However, given only three months before game development would begin for the next new console, the PS3, the president was unsure of what changes would be possible.
 
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Case Solution for NASDAQ OMX: The Facebook Debacle

Complete Case details are given below :
Case Name :      NASDAQ OMX: The Facebook Debacle
Authors :           Deborah Compeau, Craig Dunbar, Michael R King, Ken Mark
Source :             Ivey Publishing
Case ID :            W13044
Discipline :        General Management
Case Length :    12 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Senior management of a large stock exchange is reviewing a recent software problem that resulted in a botched opening for the initial public offering of a popular social media company. They are drawing up a list of recommendations on how to prevent this type of failure in the future, taking into account the needs of their various stakeholders, including customers, market makers, listed firms, regulators and shareholders. Overviews of the stock market, NASDAQ in particular, and the use of technology to trade stocks securely and quickly are followed by examining the aftermath of a delay in the correct trading of Facebook shares on its opening.
 
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Case Solution for Molson Canada: Social Media Marketing

Complete Case details are given below :
Case Name :      Molson Canada: Social Media Marketing
Authors :           Deborah Compeau, Israr Qureshi
Source :             Ivey Publishing
Case ID :            908A14
Discipline :        Marketing
Case Length :    13 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
This case describes Molson’s experiment with social media for creating brand awareness. It illustrates issues involved in social media marketing. Molson was faced with the challenge of how quickly the contents of social media could spread to various constituencies. There was a real danger of the situation getting out of hand if Molson did not respond quickly. The case encourages readers to ponder whether Molson’s action was the only option available and to consider what its next steps might be.
 
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Case Solution for Facebook, Inc.: The Initial Public Offering

Complete Case details are given below :
Case Name :      Facebook, Inc.: The Initial Public Offering
Authors :           Deborah Compeau, Craig Dunbar, Michael R King, Ken Mark
Source :             Ivey Publishing
Case ID :            W12453
Discipline :        Finance
Case Length :    20 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
It was May 16, 2012, and the highly anticipated pricing of Facebook Inc.’s initial public offering (IPO) was underway. An analyst at CXTechnology Fund was preparing to speak to the lead underwriter about his final interest in the deal. The analyst had reviewed Facebook’s phenomenal growth, its profitable business model and the competitive landscape for the social networking industry. The IPO appeared to be oversubscribed with heavy interest from institutional and retail investors alike, but the valuation seemed expensive, even by technology standards. The analyst needed to make a decision on whether to buy shares in the IPO or not.
 
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