Case Name :      Donglegate: Candour Through Social Media

Authors :           Charlice Hurst, Karen MacMillan, Thomas Watson

Source :             Ivey Publishing

Case ID :            W14202

Discipline :        Organizational Behavior

Case Length :    06 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

In 2013, controversy arose over the actions of Adria Richards, a developer-evangelist, in response to remarks she overheard being made by two male attendees at a technology conference. After she reported what she believed to be sexist remarks by posting a photo of the men and a comment on Twitter, the two men were asked to leave the conference session and one was soon fired. A firestorm ensued during which Richards’ actions were subjected to scrutiny and the larger question of whether sexism hindered women’s participation in the technology industry received a great deal of attention.