Case Solution for Northern Rush

Complete Case details are given below :

Case Name :      Northern Rush
Authors :           Elizabeth M.A. Grasby, Gregory Critchley
Source :             Ivey Publishing
Case ID :           W15176
Discipline :        Accounting
Case Length :    14 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
A university instructor mulls over the idea of partnering with six of his students to start a new business that would provide all-in-one starter kits for first-year university or college students moving into residences across Canada. To help with his decision-making process, the instructor wants to evaluate the product and the group’s marketing strategy; he also wants to project the new venture’s financial performance for the first three years of operations.
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