Communicating

Case Solution for Earthwear Face & Body: Communicating Corporate Culture (A)
Complete Case details are given below :
Case Name :      Earthwear Face & Body: Communicating Corporate Culture (A)
Authors :           Mary Weil, Julia Cutt
Source :             Ivey Publishing
Case ID :            W14508
Discipline :        Organizational Behavior
Case Length :    09 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
By the spring of 2014, the founder of EarthWear Face & Body is in desperate need of part-time employees to help run her successful skin care retail business, which she runs out of her home in North Battleford, Saskatchewan. After eight years of hard work, she has turned her part-time hobby making all-natural skin care products into a thriving business. She sells her products online, through retail stores, at craft and trade shows and at the Saskatoon Farmers’ Market. But her successful business has become too much work for her to manage on her own. A failed attempt to bring on a part-time employee made it clear that she needs to develop a targeted recruitment strategy. How can she effectively communicate her corporate culture to attract the best candidates?
 
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Case Solution for SCI Ontario: Achieving, Measuring and Communicating Strategic Success
Complete Case details are given below :
Case Name :      SCI Ontario: Achieving, Measuring and Communicating Strategic Success
Authors :           Neil Bendle
Source :             Ivey Publishing
Case ID :            W14557
Discipline :        Marketing
Case Length :    12 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Spinal Cord Injury Ontario is a not-for-profit organization headquartered in Toronto that assists people with spinal cord injuries to achieve independence, self-reliance and full community participation. In early 2014, the marketing manager is trying to understand how best to assess performance against the organization’s crucial but hard-to-measure goal of becoming the expert on living with a spinal cord injury in the province of Ontario. In addition, she wishes to develop a reporting system based on the indicators laid out in the existing balanced scorecard. This monthly dashboard will allow the new chief executive officer to manage the organization using a summary sheet of measures that highlights how it is performing on critical dimensions. She faces two crucial questions: How should internal reporting be performed? What would being successful at community leadership look like and how can performance against this goal be monitored?
 
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