KTM

Case Solution for KTM–Ready to Race
Complete Case details are given below :
Case Name :      KTM–Ready to Race
Authors :           Charlene Zietsma, Richard Wong, Rob Wong
Source :             Ivey Publishing
Case ID :            905M36
Discipline :        Strategy
Case Length :    29 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
KTM is a successful European off-road motorcycle manufacturer with sales in 72 countries. KTM has been experiencing impressive growth in both its top and bottom lines over the past several years, but it is facing significant growth pressure from its venture capitalist investor. The chief financial officer must determine how the company could achieve its growth objectives. Options include geographic expansion (increase U.S. emphasis or expansion to new European Union countries) or product expansion. Implementation options include a merger, acquisition, or internal growth. Several opportunities for geographic expansion and product diversification exist, and implementation options include make, buy, or ally decisions.
 
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Case Solution for KTM: Quest for Growth
Complete Case details are given below :
Case Name :      KTM: Quest for Growth
Authors :           Charlene Zietsma, Iris Fischlmayr, Rob Wong
Source :             Ivey Publishing
Case ID :            906M60
Discipline :        Strategy
Case Length :    19 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
KTM was a leading sport motorcycle company based in Austria, with sales internationally. In 2005, the company was considering expanding into all terrain vehicles (ATVs), a market which was experiencing mid- to high double-digit sales growth and healthy operating margins. There were several options open to KTM to expand into the ATV market, including internal development or acquisition of another firm with capabilities in the area of allying with an ATV manufacturer. The chief executive officer had to consider the fit of the ATV business with KTM’s core business, as well as the implications of the various options for ATV market entry on maintaining control of KTM, achieving KTM’s growth objectives, and effectively exploiting the ATV opportunity in an international context.
 
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