Mary

Case Solution for Costa Poulopoulos and Mary Johnson – Realtors
Complete Case details are given below :
Case Name :      Costa Poulopoulos and Mary Johnson – Realtors
Authors :           Elizabeth M.A. Grasby, Niki Healey
Source :             Ivey Publishing
Case ID :            905A20
Discipline :        Marketing
Case Length :    13 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
A partnership of two real estate agents want to increase their recognition in an increasingly crowded and competitive marketplace. Both partners had strong individual reputations, but they believed a campaign focused on their identity as a team would give them a competitive edge in the real estate business. A comprehensive marketing communications plan needed to be developed and implemented quickly as the market was poised for a period of growth in the coming months.
 
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Case Solution for Fundación Bringas Hahgenbeck (FBH): Serving the Needs of Mexican Senior Citizens
Complete Case details are given below :
Case Name :      Fundación Bringas Hahgenbeck (FBH): Serving the Needs of Mexican Senior Citizens
Authors :           Mary Conway Dato-on
Source :             Ivey Publishing
Case ID :            W14157
Discipline :        Marketing
Case Length :    18 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
The director of the Fundación Bringas Haghenback (FBH), a non-profit community service organization in Mexico City, was preparing to present alternative market strategies to the board of directors for the three senior citizen homes run by the foundation. She hired a consulting team to research the services and marketing of each home as well as the external environment. She knew the demographic shifts in the Mexican population projected a drastic need for senior living facilities but had not yet decided how to meet the need. She faced the challenge of compiling the information into a convincing recommendation.
 
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Case Solution for Mary Spencer’s Personal Financial Plan
Complete Case details are given below :
Case Name :      Mary Spencer’s Personal Financial Plan
Authors :           Chuck Grace
Source :             Ivey Publishing
Case ID :            W12096
Discipline :        Finance
Case Length :    15 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Mary Spencer was putting the final touches on her personal financial plan before graduating from the Richard Ivey School of Business HBA program in spring 2012. Generally, Mary was happy with her plan. Her goals, investment policy statement, and financial budget all made perfect sense to her. However, she kept returning to one number – a 43 per cent tax rate! It did not seem fair that just when she started to make some serious income, she would have to give 43 per cent of it to the government. During one of her courses, Mary had spent some time learning about tax strategies available to Canadians. They all seemed to involve three- and four-letter acronyms – TSFA, RSP, RHOSP, etc. – but she wondered which ones would have the optimal impact on her tax situation, and if there was a combination that would work best together.
 
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