Narapareddy

Case Solution for Sonata Software Ltd., India: Building Global Competitive Advantage through an International Joint Venture

Complete Case details are given below :
Case Name :      Sonata Software Ltd., India: Building Global Competitive Advantage through an International Joint Venture
Authors :           Stephanie Hurt, Vijaya Narapareddy
Source :             North American Case Research Association (NACRA)
Case ID :            NA0331
Discipline :        Strategy
Case Length :    16 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
This case deals with how Sonata Software, an Indian software company, sought growth in Western Europe through TUI Infotec, a joint venture (JV) with TUI AG, a leader in travel and tourism in Germany. It provides a vehicle for reflecting on a firm’s choice of a JV as a means for entering a new overseas market while building new competencies and buttressing competitive advantage. The case opens in Bangalore in May 2010, with B. Ramaswamy, President and Managing Director of Sonata Software, preparing for a meeting with his management team to review the performance of TUI Infotec. The case traces the history of Sonata from its spinoff from its parent company to the JV design and implementation. This case challenges students to evaluate the advantages and disadvantages of this international JV, and to consider the decision of whether to continue the JV or to dissolve it when the revenue commitments made by TUI AG were set to expire in 2011.
 
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Case Solution for Envirofit International: Cracking the BoP Market

Complete Case details are given below :
Case Name :      Envirofit International: Cracking the BoP Market
Authors :           Vijaya Narapareddy
Source :             North American Case Research Association (NACRA)
Case ID :            NA0306
Discipline :        Social Enterprise
Case Length :    14 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
The case presents a decision facing a tour guide organization in Tortuguero, Costa Rica regarding environmental sustainability and social equity. Tortuguero was situated on a spit of land, isolated from the rest of the country due to the ocean, rivers, and a protected national park. It was inaccessible by road. Tortuguero was home to the most prolific nesting beach for giant sea turtles in the Atlantic. Turtle-based tourism was the basis of the tiny village’s economy. Daryl Loth, President of the Tortuguero Tour Guide Association (TGA), had to oversee a meeting of the TGA, a self-organized group of local tour guides in the village. The TGA had collected a fee of about 40 US cents from each tourist taking a turtle tour and was going to choose one of three proposals for spending its $30K of revenues from the past two years. Community members were permitted to comment at TGA meetings, and some had argued that spending money on a road to Tortuguero would launch an increase in tourists; accessibility to health care, higher education, and lower priced goods and services; and hence, an increase in prosperity and their constitutional right to social equity. Some TGA members believed that an increase in tourists would lead to more business for them and the village businesses, plus greater awareness for the plight of the endangered green sea turtles. Others believed the lack of convenient access to the village was one reason they had been able to protect the turtles and attract new and repeat tourists. This case stimulates discussion of the following questions: What effects would the decision have on the community, the turtles, and the sustainability of ecotourism in Tortuguero in the short and longer term? Should environmental sustainability take precedence over social equity and ready access to medical care, university education, and lower prices for staple goods? What is the ethical choice?
 
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