Case Name :      The Cinnamon Case: Sales Negotiation (Role Play) – A The Seller

Authors :           Samish Dalal, Agarwal Rajiv

Source :             Ivey Publishing

Case ID :            W12258

Discipline :        Negotiation

Case Length :    03 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

The case presents a role play between a buyer and a seller who must negotiate a price for a perishable but rare commodity. The case covers the dilemma faced by buyers and sellers when they are in possession of limited information but must still attempt to negotiate a best-case scenario for themselves. This case involves the seller and is used with The Cinnamon Case: Sales Negotiation (Role Play) – (B) The Buyer.