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Case Solution for iStockphoto.com: Turning Community into Commerce

Complete Case details are given below :

Case Name : iStockphoto.com: Turning Community into Commerce

Authors : Rebecca A. Grant, Meghan Stothers

Source : Ivey Publishing

Case ID : 907E13

Discipline : Organizational Behavior

Case Length : 14 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

When the founder of iStockphoto.com started the company in 2000, his objective was to share his vast collection of stock photography with graphic designers worldwide, and, in the process, help others do the same. By 2002, the organization was a respected and successful online community, but the founder and his partners now had to consider the profitability of their company. iStock was founded on community and collaboration – not commerce. Should the model change and if so, what would it take to make a significant culture change work? The case examines the culture and business opportunities for this start-up. It demonstrates the challenges of generating profit from an online community, as well as the key factors needed to build a community that can be turned into a profitable business.

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Case Solution for Turning Around Organizations in a Crisis: The Case of Two Major Alberta Orchestras

Complete Case details are given below :

Case Name : Turning Around Organizations in a Crisis: The Case of Two Major Alberta Orchestras

Authors : Pratima Bansal, Tom Ewart

Source : Ivey Publishing

Case ID : 906M64

Discipline : General Management

Case Length : 18 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

In 2002, both the Edmonton Symphony Orchestra and the Calgary Philharmonic faced financial crises that threatened their existence. Both organizations provided similar programming, had approximately the same revenues, and were rooted in their communities, which were of similar populations. However, the turnaround approaches taken by the boards of the two organizations were starkly different. The Calgary Philharmonic sought bankruptcy protection, dismissed the CEO, hired consultants, sought emergency funding from government, and suspended operations for four months during a restructuring period. In the end, it emerged successfully from bankruptcy. The Edmonton Symphony Orchestra scraped through the crisis, continuing to pay its musicians for ongoing performances while negotiating new contracts, retaining its CEO, and not soliciting emergency funding from the government. Three years after the crisis both organizations were flourishing, with new music directors, balanced budgets, and growing endowment funds. Outlines the stories of the two orchestras and their turnarounds.

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Case Solution for PepsiCo’s Turning Point: Establishing a Role in a Sustainable Society

Complete Case details are given below :

Case Name : PepsiCo’s Turning Point: Establishing a Role in a Sustainable Society

Authors : Michael Valente

Source : Ivey Publishing

Case ID : W11097

Discipline : General Management

Case Length : 17 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

In early 2011, PepsiCo, one of the world’s largest food and beverage companies, is undergoing immense criticism for its role in social and ecological issues associated with the food system. Major health issues including obesity, heart disease and diabetes, not to mention environmental issues, such as excessive packaging and waste, have encouraged PepsicCo’s chief executive officer (CEO) to rethink the company’s strategy. The CEO feels that PepsiCo has a “responsibility to develop solutions to key global challenges, such as obesity.” Doing so would require a deep reflection of PepsiCo’s positioning in the marketplace in light of the many products they provide that currently contradict this very objective. The case chronicles the overarching incommensurability of the interests of the food and beverage industry and those of society. Written for courses in business strategy, business and society, and marketing, the case describes the motivations of companies such as PepsiCo to overcome the underlying growth constraints of the food industry, the result of which has precipitated an onslaught of social and ecological issues seen in today’s society. The case pushes students to flesh out strategic alternatives for PepsiCo that vary based on the degree to which finding solutions to social and ecological issues become central to their core strategy.

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Case Solution for EnerNOC: Turning Energy Savings into Sales

Complete Case details are given below :

Case Name : EnerNOC: Turning Energy Savings into Sales

Authors : Mark Rice, Mark T. Donohue, Michael Lelyveld

Source: Babson College

Case ID: BAB152

Discipline : Social Enterprise

Case Length : 17 pages

Solution sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

EnerNOC – a clean energy company — sells energy-monitoring, management and efficiency services to utility customers, who agree to reduce consumption during peak-period emergencies in exchange for payments throughout the year. Utilities sign long term contracts with EnerNOC for delivery of “negawatts”, i.e. the reduced consumption of electricity during peak periods, as a way to avoid adding power generating capacity. EnerNOC is undergoing explosive growth and must manage the build out of its energy management system, as well as the growth and evolution of its sales force. This case can be used in a variety of courses. In an entrepreneurship course, it can be the basis for a discussion of entrepreneurial opportunities in the clean energy sector, as well as the challenges of managing rapid growth. In a marketing class, it can be used to discuss the concept of adjacent markets. It can be used to stimulate a discussion of a broad range of issues in a sales management class: rewards systems; identification of sales skills in potential employees; entry into a new market; sales training; and so forth. It can be used in MBA level courses and in upper level undergraduate courses.

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