Case Name :      Tata Cummins: Ushering in a New Emission Standard

Authors :           Rajiv Misra

Source :             Ivey Publishing

Case ID :            W14264

Discipline :        Operations Management

Case Length :    12 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Tata Cummins Limited (TCL), a leading manufacturer of diesel engines in India, faced a variety of challenges in meeting the October 2010 deadline for new automobile emissions standards. These standards are identified as Bharat Stage (BS) standards ranging from BS I to BS V. The subject of this case – the BS III standard – was introduced in 2005 for just 11 cities across India and then made mandatory for the entire country by October of 2010. At that time, the BS IV standard had already been implemented in a few large cities and it was this standard that was expected to exist nationwide by 2017. Reflecting on their successful experience with the transition to the 2010 automobile emissions standards, the vice-president of TCL hoped to make this next transition a smooth one by identifying the issues that the company would face in the near future.