Vancity

Case Solution for Vancity Credit Union–Strategy in Financial Services

Complete Case details are given below :
Case Name :      Vancity Credit Union–Strategy in Financial Services
Authors :           Anthony Goerzen
Source :             Ivey Publishing
Case ID :            904M26
Discipline :        Strategy
Case Length :    14 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Vancity Credit Union is one of the largest credit unions in Canada with $9 billion in assets and 300,000 members. The company’s success was based on three key elements: member experience, employee experience, and community leadership. With the pressure of increased competition from financial institutions and changing market characteristics, the chief executive officer must review the corporate strategy and resources to determine how the company can stay competitive and further increase its members and services.
 
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Case Solution for Vancity: Doing Good, Doing Well

Complete Case details are given below :
Case Name :      Vancity: Doing Good, Doing Well
Authors :           Saul Klein
Source :             Ivey Publishing
Case ID :            910M69
Discipline :        General Management
Case Length :    08 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
The case describes the situation facing Vancity in the wake of the 2008 financial crisis, in an environment where monetary policy was being used to stimulate the economy. The immediate decision facing the CEO was whether to raise interest rates on loans to make up for falling interest income. With close to zero per cent interest rates being advocated by the Bank of Canada, the spread between deposit and loan rates had narrowed to unprecedented levels. The situation was complicated for Vancity by its structure as a member-owned cooperative and its strategy of community engagement, as well as by its need to get members to sign consent to the rate change.
 
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