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Case Solution for Where Have You Been?: An Exercise To Assess Your Exposure To The Rest Of The World’s Peoples

Complete Case details are given below :
Case Name :      Where Have You Been?: An Exercise To Assess Your Exposure To The Rest Of The World’s Peoples
Authors :           Paul W. Beamish
Source :             Ivey Publishing
Case ID :            W11469
Discipline :        Strategy
Case Length :    11 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
This exercise assesses one’s exposure to the rest of the world’s peoples. A series of worksheets require the respondents to check off the number and names of countries they have visited and the corresponding percentage of world population which each country represents. By summing a group’s collective exposure to the world’s people, the result will inevitably be the recognition that together they have seen much, even if individually some have seen little. The teaching note provides assignments and discussion questions which look at: why there is such a high variability in individual profiles; the implications of each profile for one’s business career; and, what it would take for the respondent to change his/her profile. For marketers, it underscores the need to gather greater base knowledge about opportunities abroad.
 
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Case Solution for Where Have You Been?: An Exercise to Assess Your Exposure to the Rest of the World’s Peoples

Complete Case details are given below :
Case Name :      Where Have You Been?: An Exercise to Assess Your Exposure to the Rest of the World’s Peoples
Authors :           Paul W. Beamish
Source :             Ivey Publishing
Case ID :            909M86
Discipline :        General Management
Case Length :    11 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
This team-building and familiarization activity can be used in the initial class or session of an international management program. It assesses one’s exposure to the rest of the world’s peoples. A series of worksheets require the respondents to check off the number and names of countries they have visited and the corresponding percentage of world population which each country represents. By summing a classes’ collective exposure to the world’s people, the result will inevitably be the recognition that together they have seen much, even if individually some have seen little. The teaching note provides assignments and discussion questions which look at: why there is such a high variability in individual profiles; the implications of each profile for one’s business career; and, what it would take for the respondent to change his/her profile.
 
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Case Solution for Women’s Tennis Association in Asia – But Where? (A)

Complete Case details are given below :
Case Name :      Women’s Tennis Association in Asia – But Where? (A)
Authors :           W. Glenn Rowe, Sharda Prashad
Source :             Ivey Publishing
Case ID :            910M26
Discipline :        General Management
Case Length :    11 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
In 2007, the Women’s Tennis Association (WTA) was facing a saturated market for women’s tennis and identified the emerging middle-class in Asia as a growth area. The chief operating officer (COO) of the WTA was faced with a dilemma: He had to decide the new location of the Asian regional office of the WTA and present his recommendation at both the next board meeting and the WTA Global Advisory Council. The COO’s presentation had to include the rationale for the chosen location and a strategy to increase the sport’s popularity in the Asian market. With several cities to choose from, the COO had to weigh the pros and cons of each to present the most logical choice.
 
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