Complete Case details are given below :
Case Name : Sensible Life Products (B)
Authors : Charlene Zietsma, Brent McKnight
Source : Ivey Publishing
Case ID : 907M58
Discipline : Social Enterprise
Case Length : 01 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
This supplement to Sensible Life Products (A), introduces a fifth opportunity in the form of a joint venture with a major product development firm. The deal involves Sensible Life Products cooperating in further developing the Benefect product into a consumer focused hand sanitizer product.
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