Case Name :      Body Shop International PLC 2001: An Introduction to Financial Modeling (v. 1.2)

Authors :           Robert F. Bruner, Robert M. Conroy, Susan Shank, John Vaccaro

Source :             Darden School of Business

Case ID :           UV0009

Discipline :        Finance

Case Length :    19 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Students assume the role of adviser to Anita Roddick, the managing director of The Body Shop, and prepare a three-year forecast of the firm’s income statement and balance sheet. Introduces percentage-of-sales forecasting, and walks students through the preparation of a simplified forecast, first using pencil and paper, then a spreadsheet program on a personal computer. Emphasizes the importance of being able to talk plainly about one’s financial forecast and the insights that are of use to the general manager.