Complete Case details are given below :
Case Name : Kentucky Fried Chicken in China (B)
Authors : Allen Morrison, Paul W. Beamish
Source : Ivey Publishing
Case ID : 90G002
Discipline : Business & Government Relations
Case Length : 10 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Describes the efforts of Tony Wang to determine whether and how to proceed with an emerging three-way partnership in China. Kentucky Fried Chicken has selected local partners and has been issued a license to operate a restaurant in Beijing. If he is to proceed, Wang must decide how fast he should advance the negotiations and which of three location sites in the city is most desirable.
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