Complete Case details are given below :
Case Name : CoCubes.com: Connecting Colleges (to) Companies
Authors : Debolina Dutta, D.V.R. Seshadri
Source : Ivey Publishing
Case ID : W14667
Discipline : Entrepreneurship
Case Length : 17 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
CoCubes.com, (CoCubes) an entrepreneurial firm, instituted a paradigm change in the way campus recruitment occurred in India. In a paradoxical environment of the high availability of a formally educated yet not readily employable talent pool in a growing economy, CoCubes offered unique value propositions to its dual set of customers (colleges and companies). It was critical for CoCubes to effectively manage engagement with the recruiting companies and attempt to change their mindset regarding recruitment from non-established, non-premier institutes. Conventionally, colleges have not paid to have their students placed. Getting colleges to see the value in this and to pay for it was critical for CoCubes to succeed and grow in the face of increasing competition.
Click Here to place your order
Place your order at casesolutionshub (AT)gmail(dot)com if you want to solve above case.
Case Solutions Hub