Eye

Case Solution for Massachusetts Eye and Ear Infirmary

Complete Case details are given below :

Case Name :      Massachusetts Eye and Ear Infirmary
Authors :           David W. Young
Source :             The Crimson Group
Case ID :           TCG137
Discipline :        Accounting
Case Length :    11 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
 Description for case is given below :
This case illustrates the application of activity-based costing concepts to a healthcare institution. The class discussion can examine the rationale for and impact of MEEI’s split-cost accounting system, and thus can demonstrate the power of an ABC approach.
 
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Case Solution for LV Prasad Eye Institute
Complete Case details are given below :
Case Name :      LV Prasad Eye Institute
Authors :           Vasantha Kumar, S. Ramakrishna Velamuri, Wei Zhang
Source :             Ivey Publishing
Case ID :            W13187
Discipline :        General Management
Case Length :    21 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
An entrepreneur puts his entire lifetime into building an organization. When it comes to health care in India, it is all the more difficult as there are so many hurdles, such as a huge population that cannot afford to pay, shortage of trained manpower and increasing cost of supplies. LV Prasad Eye Institute has been successful, largely because of its founder’s dedication, hard work and innovative pyramid model of organizational structure. In spite of its success, this healthcare institution faces challenges from increased competition and the lack of a succession strategy.
 
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Case Solution for Aravind Eye Care System: Providing Total Eye Care to the Rural Population
Complete Case details are given below :
Case Name :      Aravind Eye Care System: Providing Total Eye Care to the Rural Population
Authors :           Sanal Kumar Velayudhan, R. Meenakshi Sundaram, R. D. Thulasiraj
Source :             Ivey Publishing
Case ID :            W11212
Discipline :        Marketing
Case Length :    17 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
The case deals with poor acceptance of the eye care service by the rural population in the south Indian state of Tamil Nadu. One of the factors causing poor acceptance is the lack of awareness among rural population that many cases of blindness are curable. Fear of surgery and cost are the other major barriers to acceptance by these consumers. Aravind is the largest eye care provider in the world and has pioneered many process innovations that have reduced the cost of eye treatment substantially. The company has a culture that encourages responsive service by a trained and motivated staff. It has experimented with a number of options to educate and provide eye care service to the rural consumers. The manager is to examine options in the decision areas of promotion and service delivery to enhance the acceptance of eye care service by the rural consumers.
 
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