Case Name :      Intel in China

Authors :           Kathleen E. Slaughter, Donna Everatt, Qian Xiaojun

Source :             Ivey Publishing

Case ID :            99C007

Discipline :        Organizational Behavior

Case Length :    11 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Intel PRC was a division of Intel Corp., a U.S. $20 billion semiconductor manufacturer. A newly appointed division head makes a decision that an employee responds to emotionally, with a deep resentment, creating the potential for conflict within the department. The incident forces the manager to examine whether there are deeper organizational or communication problems he needs to consider. Cross-cultural issues come into play given that the manager, although originally from China, was educated and gathered extensive experience in the west and was thus considered an expatriate by his employees. The case examines the effect of organizational culture on an employee’s behavior.