Complete Case details are given below :
Case Name : Wheels Group: Evolution of a Third-Party Logistics Service Provider
Authors : P. Fraser Johnson, Michael Sartor
Source : Ivey Publishing
Case ID : 904D04
Discipline : Strategy
Case Length : 17 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
The president of Wheels Group and the founder and major shareholder of the company are evaluating alternatives for doubling the company’s revenues over the next five years. They must decide between two competing growth strategies: an asset-based growth strategy and a nonasset-based growth one. Complicating the decision is the fact that approximately 75% of the company’s revenues are currently derived from nonasset-based activity. Students can explore issues associated with developing, evaluating, and implementing business strategy within the third-party logistics industry.
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