Case Name :      The Carlson Company and Global Corporate Citizenship: The Protection of Children in the Travel and Tourism Industry

Authors :           Robyn Linde, H. Richard Eisenbeis

Source :             North American Case Research Association (NACRA)

Case ID :            NA0131

Discipline :        Entrepreneurship

Case Length :    10 pages

Solution sample availability : YES

Plagiarism : NO (100% Original work)

The case is designed to generate a discussion concerning the motivations and risks of initiating policies of corporate ethics and social responsibility and the potential advantages and disadvantages of embracing these policies. It describes a situation in which an international giant in the tourist and hospitality industry must make a choice between profit maximization and the risk that a new venture has potential for contributing to sex trafficking and the sexual exploitation of children. As such, it looks at the role of the travel and tourism industry in the sexual exploitation of children, including the ways in which airlines and hotels transport pedophiles to countries where children are available for exploitation. It also discusses national and international law and remedies regarding the sexual exploitation of children. By focusing on the Chief Executive’s commitment to children and to combating child sex trafficking, the case encourages undergraduate and graduate-level students of business ethics, corporate social responsibility and leadership studies to consider the competing demands of business opportunity and social responsibility and the obligations business leaders must assume toward resolving moral issues. The case calls attention to the challenges of corporate social responsibility in a complex world