Goyal

Case Solution for redBus: The Next Step for Growth

Complete Case details are given below :
Case Name :      redBus: The Next Step for Growth
Authors :           Sandeep Goyal, Amit Kapoor, M. P. Jaiswal
Source :             Ivey Publishing
Case ID :            W13193
Discipline :        Entrepreneurship
Case Length :    15 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
redBus has enjoyed tremendous success in the structurally unattractive, fragmented, and non-transparent market for private bus travel bookings by introducing a technology platform to bridge the supply-demand gap in real-time. This technology platform connects the bus operators, travel agents, and bus travelers in a seamless and transparent manner. redBus is considered an industry transformation change agent that has altered the dynamics of the bus travel booking industry by using a disruptive business model to eliminate the pain points of the bus operators and travelers and to provide greater convenience and efficiency. This case examines the evolution of the company’s business model and considers redBus’s next growth step. Should it expand beyond the Indian market to receptive Western and Asian markets, diversify its portfolio of service offerings to include air travel, hotels, and tour packages, or simply continue to focus on what it does best?
 
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Case Solution for Nurturing Green: Vows and Woes of an Entrepreneur (A)

Complete Case details are given below :
Case Name :      Nurturing Green: Vows and Woes of an Entrepreneur (A)
Authors :           Nakul Gupta, D.P Goyal
Source :             Ivey Publishing
Case ID :            W12182
Discipline :        General Management
Case Length :    09 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
It was February 2012 and the founder of Nurturing Green, a plants-as-gifts enterprise, faced an important business decision. As he pondered the deal presented to him by an investment firm, he wondered about the wisdom of giving up 50 per cent control of his company in return for the investment firm’s offer of $10 million in capital funding. Would the investors take control of the company out of his hands, or would they provide necessary capital and useful business experience? Further, if he acquired the venture capital, how and where should he allocate the funds and his efforts to maximize the degree of leverage his business could gain from the influx of capital? Should he invest in building warehouses to better serve his customers by achieving lesser lead times? Should he invest in research and development to increase the knowledge capital of his business, or should he consider other options?
 
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Case Solution for Stag International: Strategic Dilemmas of a Growing Family Owned Indian Business

Complete Case details are given below :
Case Name :      Stag International: Strategic Dilemmas of a Growing Family Owned Indian Business
Authors :           Sanjay Goyal, Harsh W. Mishra
Source :             Ivey Publishing
Case ID :            W13424
Discipline :        General Management
Case Length :    10 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
The chairman of Stag International faced a number of challenges. As the number one table tennis brand in India and one of the top five companies globally, Stag could go after market share, diversify into domestic distribution, do both or just sit tight. The chairman also needed to set the business up for the fourth generation to step in and drive the family-owned business forward. The dilemmas he faced were defining the strategic intent, strategic choices and resourcing for the business as it entered its 90th year of existence as a leading manufacturer and exporter of sports goods in India.
 
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Case Solution for Diversey in India: The Growth Challenges and Options

Complete Case details are given below :
Case Name :      Diversey in India: The Growth Challenges and Options
Authors :           Sandeep Goyal, Amit Kapoor
Source :             Ivey Publishing
Case ID :            W13559
Discipline :        General Management
Case Length :    12 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Diversey, a leading global brand in the business-to-business cleaning industry, had entered the Indian market positioned as a total cleaning solution provider to institutional customers. It differentiated itself from the competition with its end-to-end solutions, superior products and service levels, research and development capabilities and value-based pricing. While it had some success in India, it felt that there was a huge untapped opportunity for growth. However, a developing country like India posed several challenges due to its social and cultural differences (e.g., local unorganized competition, customer price sensitivity, complex distribution channels, etc.) versus developed countries. The case provides an opportunity for students to apply a number of conceptual tools (i.e. Porter’s 5 forces analysis, 4C analysis, SWOT analysis, value- chain analysis and the stakeholder power/interest matrix) to analyze the current strategy and identify the best alternatives for Diversey to move forward with its growth objectives.
 
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