Green

Case Solution for Orchid Ecotel: Leveraging Green Hoteling as Core Competency

Complete Case details are given below :

Case Name : Orchid Ecotel: Leveraging Green Hoteling as Core Competency

Authors : Rama Deshmukh, Atanu Adhikari

Source : Ivey Publishing

Case ID : W11394

Discipline : Marketing

Case Length : 19 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

Vithal Kamat (CMD, Kamat Hotels India Ltd.) is a second generation entrepreneur who has taken the Kamat Hotels brand to new heights. A small restaurant chain was transformed into a full-fledged hospitality services group under his leadership. Kamat Hotels (India) Ltd. included five major verticals from five-star luxury hotels (The Orchid Ecotel) to economy restaurants (namely Kamat Restaurants) that catered to the different customer segments. Kamat had ambitious plans for the expansion of every vertical using alternative growth strategies. However, the recent economic slump had caused a sudden setback due to the fall in average room occupancy and competing room-tariff rates offered by other hotels. In such a tumultuous situation, Kamat planned to use the core competency of the hotel as an ‘ecotel,’ that is, an environment friendly hotel, to go in for corporate branding and lever its position in the market. The case illustrates the challenges faced by Kamat in extending the core competency of ‘The Orchid’ to its other verticals. The Orchid had performed better than the industry average until 2008. However, in 2009, the performance dipped, partly because of the economic recession. This prompted the board members of the company to decide on extending the core competency of the ecologically sustainable hotel into other verticals. However, this decision had to be considered carefully in the light of its impact on ‘The Orchid’ as well as on the other verticals. What are the challenges that will be faced while extending the core competency of ‘ecoteling’ to the other verticals? There were numerous related issues that needed to be addressed strategically as well as tactically, in order to maintain a balance between extending the core competencies across the verticals while extending the brand per se.

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Case Solution for Selling Short: Green Mountain Coffee Roasters

Complete Case details are given below :

Case Name : Selling Short: Green Mountain Coffee Roasters

Authors : Martin Dirks

Source : Ivey Publishing

Case ID : W12073

Discipline : Finance

Case Length : 18 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

Green Mountain Coffee Roasters is considered as a short sale candidate. (A stock sold short makes money if the stock price declines.) This business is growing at a high rate, but there are signs of potential problems. This is a very real illustration of bullish investors versus bearish investors. Like a mystery novel, there are spies, possible misrepresentation and conflicting information. Decision-making under uncertainty is explored, a factor professional investors must deal with every day. Case discussion topics include risks in short selling, margin loan calculation, investor behavior, stock valuation analysis, forecasting business growth potential, forecasting earnings reports, management incentives, actions taken by management to increase stock price, aggressive accounting practices, assessing business impact of a patent expiration and the impact of business growth rate on stock market valuation.

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Case Solution for Arthur Rojas

Complete Case details are given below :

Case Name : Arthur Rojas

Authors : Mary Heisz, Dave R Dobrowolski

Source : Ivey Publishing

Case ID : 904B17

Discipline : Accounting

Case Length : 04 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

An undergraduate business student has finished his first term of study and is pursuing numerous summer job opportunities. He is interested in the field of investment banking and is aware this area requires a strong skill set for financial analysis. A friend, who had worked in investment banking, helps him to prepare for these interviews by providing an exercise where he must match the financial data with its respective industry.

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Case Solution for Goats: The Green Alternative (B)

Complete Case details are given below :

Case Name : Goats: The Green Alternative (B)

Authors : David Currie, Kyle S. Meyer

Source : Ivey Publishing

Case ID : W11569

Discipline : Accounting

Case Length : 06 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

The owner of a goat herd had successfully rented a portion of his herd to clear land at a nearby resort. The resort land clearing job generated a small profit and now the owner is evaluating the prospects of bidding on similar land clearing projects in the area. The owner believes that profitability for this line of business is constrained by the size of the truck and trailer used to transport the goats to the job site. He reasons that a larger truck and trailer would allow him to transport more goats to the job site each day, generating incremental revenues. He also realizes that a larger truck and trailer would result in increased operating costs. The owner determines the investment needed to upgrade the truck and trailer. He must then determine if incremental revenues and costs associated with the larger truck and trailer would justify the initial investment. This case provides a realistic analysis of incremental revenues and costs in the context of capital budgeting.

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Case Solution for Thomas Green: Power, Office Politics and a Career in Crisis

Complete Case details are given below :

Case Name : Thomas Green: Power, Office Politics and a Career in Crisis

Authors : W. Earl Sasser Jr., Heather Beckham

Source : HBS Brief Cases

Case ID : 2095

Discipline : Organizational Behavior

Case Length : 11 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

The case describes the dilemma of a marketing manager, Thomas Green, who, after being rapidly promoted, is harshly criticized by his boss, Frank Davis. Green and Davis disagree on work styles and market projections. Green believes the sales goals set by Davis are based on “creative accounting” and grossly overstate the current market environment. A mood of silent conflict develops quickly between the two men, and Green is concerned that Davis is building a case to fire him. Green’s situation is one in which his failure to adapt his work style and fully understand the demands and boundaries of his new position may lead to his discharge. A factor in the background is Green’s relationship with his boss’s boss.

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Case Solution for The Green Duplex

Complete Case details are given below :

Case Name : The Green Duplex

Authors : John J. Lawrence

Source : North American Case Research Association (NACRA)

Case ID : NA0058

Discipline : Entrepreneurship

Case Length : 18 pages

Solution sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

Sean and Rachel McFarland had decided to build an environmentally friendly “green” duplex as an investment for their retirement. Sean had been working with a builder on the design, and had recently received an updated cost estimate from the builder that was 35% higher than the original estimate. Sean is trying to figure out what type of return the project will produce compared to equivalent, non-green investments, how he might reduce the cost of the duplex to improve the return without sacrificing the ‘greenness’ of the project, and whether or not he should proceed with the project at all. Uncertainty about how much rent the green duplex can generate, ambiguity about which design elements are most important from the standpoint of building green, and the existence of multiple goals for the project all make the decision of what to do more difficult for Sean.

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Case Solution for Midland Bull Test – Going Green? (A) and (B)

Complete Case details are given below :

Case Name : Midland Bull Test – Going Green? (A) and (B)

Authors : Tom D. Hinthorne, Patricia A. Holman

Source : North American Case Research Association (NACRA)

Case ID : NA0098

Discipline : Entrepreneurship

Case Length : 17 pages

Solution sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

It was June 2008 at Midland Bull Test in south-central Montana. The (A) and (B) cases feature Leo McDonnell, Jr. and his wife “Sam,” the owners of Midland Bull Test, a long-time leader in the performance testing of bulls. Leo was a charismatic entrepreneurial leader in the cattle industry. Sam was an astute manager of their business affairs. In 2007, the two invested $700,000 in a feeding and monitoring system to produce feed efficient cattle that consumed less feed and produced less methane, a powerful greenhouse gas. Cattle produced 20% of the methane emissions in the US, and feed efficient cattle produced up to 40% less methane. Leo felt the potential for reducing methane production through increases in feed efficiency and other improvements in ranch practices was huge. He saw the feed efficiency program as environmentally unique. … sustainable,” and “part of a growing movement to reduce greenhouse gases in a socially responsible way.” In June 2008, Sam was concerned about meeting their cash flow objectives. Leo said, “I agree, but global warming is important too.” The conflicting interests emerge when Sam says, “Show me how ‘social responsibility’ adds value to Midland Bull Test. Why should we risk our money and reputation on going green?” The (A) case focuses on Leo and Sam’s analysis of installing an anaerobic digester to convert the biogases in manure to electricity for use or sale. The (B) case focuses on their marketing strategy and the possibility of positioning Midland as a green business. In addition, Leo and Sam wanted to leverage the emerging relationship with Pfizer who was developing DNA-marker technologies to improve animal health, quality, and productivity.

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