Case Name :      Partnership for Lebanon and Cisco Systems: Promoting Development in a Post-war Context

Authors :           Dima Jamali

Source :             Ivey Publishing

Case ID :            W11102

Discipline :        General Management

Case Length :    16 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

The case would be relevant to both undergraduate and graduate courses introducing and exploring strategic corporate social responsibility (CSR), relief and reconstruction initiatives in a war-torn country, sustainable economic development and public-private partnerships. This case will provide students exposure to the following: the role of strategic CSR initiatives in implementing and running development programs including reducing unemployment levels and stimulating the economy; how companies can leverage their core competence to maximize value for both business and society and the various social and economic goals this can achieve; how CSR must go beyond arms-length philanthropy to be effective and beneficial for both business and society; the different roles various partners adopt throughout a partnership and the power that public-private partnerships can yield; the need for monitoring and evaluating closely the development and implementation of CSR projects; the need for non-profit organizations and the public sector to partner with the private sector in order to provide the latter with greater access to knowledge on the social issues and potential solutions; how a company’s core values and principles mold its inclination to giving back to the community; how to address the challenge of sustainability in major CSR initiatives.