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Case Solution for Jabong.com: Balancing the Demands of Customers and Suppliers

Case Solution & Analysis for Jabong.com: Balancing the Demands of Customers and Suppliers by Jaydeep Mukherjee, Punit Bhardwaj.

Complete Case details are given below :

Case Name :      Jabong.com: Balancing the Demands of Customers and Suppliers
Authors :           Jaydeep Mukherjee, Punit Bhardwaj
Source :              Ivey Publishing
Case ID :           9B16A028 / W16394
Discipline :        Marketing
Case Length :    10 pages
Plagiarism : NO (100% Original work)
Description for case is given below :
Jade eServices Pvt. Limited (Jabong), an e-retailer of fashion products in India, regularly had to balance conflicting expectations from its supplier brands and consumers. The discounts that e-retailers had to offer to consumers to generate sufficient sales resulted in brand dilution, which compelled these brands to avoid the online channel. After allowing large discounts on Jabong’s website for two years, Puma, a major international sports shoe brand, decided to stop discounting product lines that were contributing to 14 per cent of Jabong’s footwear sales. Puma products helped to attract new customers, and Puma’s decision had the potential to affect the commercial terms offered by other footwear brands, which would have even more impact on Jabong. Jabong’s director of sports apparel knew that he was unlikely to meet the required growth figures without discounts on Puma’s products. He needed a new strategy to compensate for Puma’s withdrawal of discounting options, and he needed it immediately.
 
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Case Solution for Saving Customers at Vigil Home Security

Complete Case details are given below :

Case Name :      Saving Customers at Vigil Home Security
Authors :           Phillip E. Pfeifer
Source :             Darden School of Business
Case ID :           UV6669
Discipline :        General Management
Case Length :    05 pages
Plagiarism : NO (100% Original work)
Description for case is given below :
Mike Thomas, director of customer relationships at the second-leading provider of residential security systems in the United States, set out to examine data from 61,235 customer “saves” in order to determine if the offer used to persuade a customer not to discontinue service affected the subsequent longevity of the saved relationship. If some offers led to longer subsequent relationships, Thomas’s next step would be to reward customer service representatives for these higher-quality saves.
 
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Case Solution for Bikanervala: A Never-ending Quest to Delight Customers

Complete Case details are given below :

Case Name :      Bikanervala: A Never-ending Quest to Delight Customers
Authors :           Meeta Dasgupta
Source :             Ivey Publishing
Case ID :            W15126
Discipline :        General Management
Case Length :    12 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Bikanervala – a manufacturer of Indian snacks and sweets and restaurant chain – had a goal to put Indian ethnic food in a prominent position globally. Its initiatives taken over the years had ranged from introducing new cuisines to streamlining processes, systems and standards that helped the firm keep customers happy. Through these initiatives, Bikanervala had been able to diversify and grow both in India and internationally. But the food services industry faced a set of challenges, with the most important being a lack of availability of skilled workers. What could Bikanervala do to meet this challenge and keep at pace with the growing industry?
 
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Case Solution for Mahindra and Mahindra Finance Services Limited: Empowering Rural Customers in India
Complete Case details are given below :
Case Name :      Mahindra and Mahindra Finance Services Limited: Empowering Rural Customers in India
Authors :           Rajeev Kumra
Source :             Ivey Publishing
Case ID :            W14606
Discipline :        Marketing
Case Length :    10 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Mahindra and Mahindra Financial Services Limited is a non-banking finance company in India whose product portfolio includes vehicle loans, used vehicle financing, housing finance, personal loans, fixed deposits, mutual fund distribution, insurance broking, gold loans and loans for construction equipment. Catering to the rural poor across India, the company has close to 6,600 employees, mostly hired locally to serve local needs. Because it focuses on future cash flow projections and not on past credit history, and takes into consideration the integrity and character of the customer – primarily farmers, small traders and vehicle operators but also some small and medium enterprises – as well as the projected business plan, it is a good fit for poor rural Indian consumers. It bridges the gap between moneylenders, who charge exorbitant interest, and public sector banks that require collateral. In 2013, the manager of the Bijnor branch is approached by the owner of a transport firm who requests a loan to buy two more trucks to expand her business of moving goods for small pharmaceutical companies. Given that the prospective borrower has been rejected by a competing bank, should the loan to her be sanctioned?
 
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Case Solution for Capitec Bank: Leveraging Banking Innovations to Attract Wealthier Customers
Complete Case details are given below :
Case Name :      Capitec Bank: Leveraging Banking Innovations to Attract Wealthier Customers
Authors :           Helena Barnard, Gwen Ansell
Source :             Ivey Publishing
Case ID :            W12296
Discipline :        General Management
Case Length :    11 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Capitec Bank was a new bank established at the end of apartheid to offer banking services and loans to the large numbers of low-income potential customers newly opened to economic progress and aspiration by the end of the discriminatory system. The banking context was dominated by four major and long-established banks characterized by conservative legacy practices. Capitec planned to create an innovative offering to serve the low-income market and to migrate this offering into higher income groups. At the same time, the competitive context began to change, as other banks sought to attract lower-income clients as well. The case examines Capitec’s strategic options for survival and expansion in this context.
 
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Case Solution for Ledals Redistributor: Enacting Policies that Frustrate Salespeople and Customers
Complete Case details are given below :
Case Name :      Ledals Redistributor: Enacting Policies that Frustrate Salespeople and Customers
Authors :           William H. Murphy
Source :             Ivey Publishing
Case ID :            W14449
Discipline :        Marketing
Case Length :    05 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Ledals, one of the premier redistribution firms in the United States, had determined that whenever backorders occurred, the additional trips being made by delivery trucks were killing margins. Therefore, management imposed a new policy, whereby backordered items would be held until the next customer order was received and prepared for shipping.This arrangement led to repercussions, with both customers and Ledals’ salespeople frustrated with the new policy. Muted at first, but growing in volume, many members of the sales force were clearly disgruntled. What remained was figuring out how much damage was actually being done. Was it simply a predictable resistance to change that would resolve itself in the coming months? If it was a genuine problem, Ledals’ management needed to consider what, if any, actions should be taken. Ledals also had to determine whether the problem was with the policy itself or its implementation. Regardless of the cause, management had to make a decision as soon as possible about how to move forward.
 
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