Ensign

Case Solution for Sun Microsystems
Complete Case details are given below :
Case Name :      Sun Microsystems
Authors :           Scott Jacobs, Prescott C. Ensign
Source :             Ivey Publishing
Case ID :            906M23
Discipline :        Strategy
Case Length :    13 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
The chairman and chief executive officer of Sun Microsystems Inc., is struggling to take the company he co-founded in a profitable direction. There is strong evidence that a new strategy is necessary. Segments of Sun’s business are growing but “open source” solutions and commoditization of products are driving revenues toward zero. Decisions involve market focus, pricing, and investment in new technologies. Illustrates the role of management preferences and the limits to an executive’s span of attention/control. Both the chairman’s and Sun’s success is contingent upon an accurate assessment of the industry and the relative position of partners as well as the ability to generate creative solutions.
 
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Case Solution for Andre Volkoff Malaysia
Complete Case details are given below :
Case Name :      Andre Volkoff Malaysia
Authors :           Jaideep Anand, Prescott C. Ensign, Ken McReynolds
Source :             Ivey Publishing
Case ID :            97M001
Discipline :        General Management
Case Length :    10 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Martin Doyle, manager of a Canadian-Malaysian joint venture set up for the manufacture of custom-made ornamental building products in Malaysia, must reconcile the seemingly irreconcilable positions of the two partners. The case illustrates how the business environment in emerging markets can be simultaneously attractive and challenging. Success in such ventures is contingent upon an accurate assessment of the relative positions of the partners as well as the ability to adopt creative solutions.
 
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Case Solution for Acer in Canada
Complete Case details are given below :
Case Name :      Acer in Canada
Authors :           Jaideep Anand, Prescott C. Ensign
Source :             Ivey Publishing
Case ID :            97M004
Discipline :        General Management
Case Length :    23 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Anthony Lin, subsidiary manager of Acer, Inc.’s Canadian operation, must decide how to penetrate and serve the Canadian PC market. Specifically, he has to decide how autonomous the Canadian subsidiary should be. On one extreme, the Canadian operation could simply be a sales office, while on the other it could be an independent company with local manufacturing facilities and independently-raised capital. The decision involves an in-depth analysis of several factors and is sensitive to various assumptions. The case familiarizes to the complex global environment that managers in multinationals face today.
 
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