Northeast

Case Solution for Facebook Folly at Northeast BMW (A)

Complete Case details are given below :

Case Name :      Facebook Folly at Northeast BMW (A)
Authors :           Gabrielle R. Lopiano, Mary A. Watson
Source :             North American Case Research Association (NACRA)
Case ID :            NA0353
Discipline :        Human Resource Management
Case Length :    05 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
The Vice President and General Manager of Northeast BMW, a family-owned car dealership, must determine what disciplinary actions to take against an employee who posted defamatory comments and photos to his Facebook page referencing two instances at the dealership. The first involved a launch event of the redesigned BMW5 Series model for which the sales staff was dissatisfied with the quality of refreshments offered to potential customers. The employee also posted pictures and disparaging captions about an accident that occurred at the company’s adjacent LandRover dealership later that week. The Vice President learned of the Facebook postings through phone calls from neighboring dealers.
 
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Case Solution for Selecting a Pharmaceutical Company from Northeast Asia for Investment
Complete Case details are given below :
Case Name :      Selecting a Pharmaceutical Company from Northeast Asia for Investment
Authors :           Ho-Young Lee, James Russell Shaw Jr, Kyung Cho Moon
Source :             Ivey Publishing
Case ID :            W12196
Discipline :        Accounting
Case Length :    08 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Joe Clift, a co-founder and managing partner of private equity firm Blacksmith Partners LLC in New York, managed his company’s emerging market funds for several industries. He planned to add one company from Northeast Asia to generate growth in his pharmaceutical industry portfolio, and had focused on three outstanding pharmaceutical companies: Takeda Pharmaceutical Company Ltd. from Japan, Dong-A Pharmaceutical Company Ltd. from Korea, and Sinovac Biotech Company Ltd. from China. All three companies had shown strong growth in their respective markets over the years. Japan, the number-one pharmaceutical drug consumer in Asia, was also the second-largest individual market in the world, behind the United States. Japan generated sales of $60 billion, which constituted approximately 11 per cent of the global market in 2006. Korea maintained a competitive domestic market share supported by an excellent national health insurance system and high research power. Korea was the fourteenth-largest drug consumer in the global market as of 2008. China, being one of the fastest-growing pharmaceutical markets, was the second-largest pharmaceutical drug consumer in Asia. With an ever-growing population of senior citizens in Northeast Asia, the managing partner predicted strong potential growth in drugs for chronic diseases in these emerging markets. Which company should Clift choose among these three companies, and why?
 
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