Trojan

Case Solution for Trojan Technologies, Inc.: Organizational Structuring for Growth and Customer Service

Complete Case details are given below :
Case Name :      Trojan Technologies, Inc.: Organizational Structuring for Growth and Customer Service
Authors :           John H. Eggers, Greg Upton
Source :             Ivey Publishing
Case ID :            99M019
Discipline :        General Management
Case Length :    08 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
A group of Trojan Technologies, Inc. employees grappled with the issue of how to structure the business to interact effectively with its customers and manage the company’s dramatic growth. The London, Ontario manufacturer of ultraviolet water disinfecting systems believed that strong customer service was key to its recent and projected growth and had come to the realization that changes would have to be made to continue to achieve both simultaneously. The group hoped to develop a structure to address these issues. The executive vice president was to lead the development and implementation of the new structure. The transition to the new structure was to coincide with the new fiscal year.
 
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Case Solution for Trojan Technologies, Inc.: The China Opportunity

Complete Case details are given below :
Case Name :      Trojan Technologies, Inc.: The China Opportunity
Authors :           Pratima Bansal, Paul W. Beamish, Ruihua Jiang
Source :             Ivey Publishing
Case ID :            99M028
Discipline :        General Management
Case Length :    16 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
The senior market associate of Trojan Technologies reflected on the water shortages anticipated in developing countries created by their explosive economic growth. Trojan sold water disinfecting equipment, and the senior market associate’s job was to find new areas for growth. China was particularly intriguing because it had as much water as Canada, but 40 times the population, and its economic boom would further stress current water resources. Trojan had set growth hurdles of 30% per year, and it needed new markets to reach that objective. The task in new market development was to determine whether Trojan should enter China and, if so, when, where, and how. The associate knew little of China: how decisions were made for water disinfecting equipment, whether Trojan’s patents would be protected, and what level of resources would be required. The vice president of new business development wanted to see recommendations within the month.
 
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