Computer

Case Solution for Compaq Computer Corp.: The Dell Challenge
Complete Case details are given below :
Case Name :      Compaq Computer Corp.: The Dell Challenge
Authors :           Adrian B. Ryans, Mark Vandenbosch
Source :             Ivey Publishing
Case ID :            900A09
Discipline :        Strategy
Case Length :    25 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
The new CEO of Compaq Computer, the world’s second largest computer company, is facing some difficult decisions about how to combat the increasing threat posed by Dell Computer Corp. This case describes the strategic moves made by Compaq in the late 1990s under the leadership of a previous CEO who was dismissed by Compaq’s board earlier in the year. Also describes the history of Dell Computer and the evolution of the Dell Direct model. Compaq’s new CEO faces some major issues, one of which is the resolution of the channel issues, particularly in the commercial personal computing segment. It is clear he faces some very tough strategic and marketing choices. The power of information technology and standards that have allowed Dell to build a powerful ecosystem with its customers, suppliers, and complementers are illustrated. With the support of these other players, Dell has been able to topple one of the great companies of the late 20th century from its leadership position. Also illustrates how difficult it is for a market leader to respond effectively to such a challenge.
 
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Case Solution for Dell Computer Corp.: Investment in Malaysia as a Global Strategic Tool
Complete Case details are given below :
Case Name :      Dell Computer Corp.: Investment in Malaysia as a Global Strategic Tool
Authors :           Justin Tan, Michael Young
Source :             Ivey Publishing
Case ID :            903M19
Discipline :        Strategy
Case Length :    17 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Dell Computer Corp. is one of the largest computer manufacturers in the world. The company’s international business strategy has supported its global position and performance facing the Asian economic crisis. Its investment in Malaysia reduced its foreign exchange exposure and supported its low-cost advantage. Now Dell must decide whether to expand its commitment in Malaysia and/or other locations, such as China.
 
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Case Solution for TPV Technology Ltd.: The Computer Monitor Business
Complete Case details are given below :
Case Name :      TPV Technology Ltd.: The Computer Monitor Business
Authors :           Stewart Thornhill, Terry Wang, Taiyuan Wang
Source :             Ivey Publishing
Case ID :            905M62
Discipline :        Strategy
Case Length :    23 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
TPV Technology Ltd. is a worldwide computer monitor manufacturer. The general manager is reviewing annual performance results. During the past year, sales of original equipment manufacturer monitors and self-branded monitors dominated the market, but the profit margin had decreased sharply, and flat-panel TVs were becoming more popular. The general manager must determine whether TPV Technology should enter the flat-panel TV market.
 
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Case Solution for Compaq Computer Corp.–1995
Complete Case details are given below :
Case Name :      Compaq Computer Corp.–1995
Authors :           Adrian B. Ryans, Mark Vandenbosch, Neil Miller
Source :             Ivey Publishing
Case ID :            95A011
Discipline :        Marketing
Case Length :    27 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Describes the evaluation of Compaq’s marketing strategy in the personal computer industry from its founding in 1982 to 1995. The market environment and the strategies of key competitors and Intel are discussed. Compaq management must decide how to respond to the changing market and competitive environment.
 
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Case Solution for Atlantic Computer: A Bundle of Pricing Options
Complete Case details are given below :
Case Name :      Atlantic Computer: A Bundle of Pricing Options
Authors :           Neeraj Bharadwaj, John B. Gordon
Source :             HBS Brief Cases
Case ID :            2078
Discipline :        Marketing
Case Length :    10 pages
Solution sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Atlantic Computer, a leading player in the high-end server market, has detected a marketplace opportunity in the basic server segment. They have developed a new server, the Tronn, to meet the needs of this segment. In addition, they have created a software tool, called the “Performance Enhancing Server Accelerator,” or PESA, that allows the Tronn to perform up to four times faster than its standard speed. The central question revolves around how to price the Tronn and PESA. Although cost-plus, competition-based, and status-quo pricing are the most common means by which firms establish prices for their offerings, these approaches may prevent firms from fully realizing the benefits that are due to them. Provides an opportunity to optimize value capture for the firm by utilizing value-in-use pricing (i.e., examining the value that a firm’s offering creates for the customer, and using the savings generated as the basis for developing prices). Also allows for the exploration of the challenges surrounding the implementation of a value-in-use pricing strategy. These include the reactions of competitors, customers, and stakeholders within the firm.
 
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