Demand

Case Solution for Toffee Inc.: Demand Planning for Chocolate Bars

Complete Case details are given below :

Case Name :      Toffee Inc.: Demand Planning for Chocolate Bars
Authors :           Jitendra R. Sharma
Source :             Ivey Publishing
Case ID :           W15155
Discipline :        Operations Management
Case Length :    05 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
The inventory manager of sales and distribution for Toffee Inc., a confectionery company, had just concluded a meeting with all relevant personnel. The meeting had not been entirely positive. The words of the production manager still echoed in his ears: “If the ingredient inventory is not re-examined and re-worked to the firm’s advantage then [soon] the final products based on these ingredients will cease to yield the kind of profits that the firm expects.” The inventory manager needed to prepare a comprehensive forecasting and inventory management plan with a view to minimize the cost of managing the supply chain by judicious use of resources, better forecasting, and improvement in the ingredient inventory purchasing and management systems.
 
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Case Solution for E-comics: Forecasting Demand

Complete Case details are given below :
Case Name :      E-comics: Forecasting Demand
Authors :           Mala Srivastava, Gaurav Thapar
Source :             Ivey Publishing
Case ID :            W14490
Discipline :        Entrepreneurship
Case Length :    06 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
After spending a few years in the corporate world, in 2012, a young entrepreneur in India decided to start up his own venture developing mobile applications that supported interactive comic content. Called TodTales, the innovative e-comic would incorporate music, interactive games and augmented reality in a comic book format that would encourage young children to read. He had raised the initial seed funding from his own and his partner’s personal resources and an angel investor. The prototype was ready for demonstration and received positive responses from parents during a focus group study conducted in Mumbai. With the hope of going commercial by the end of 2014, the founder knew that he should start the next stage of development by convincing prospective investors that his idea had commercial potential and would quickly find a market not only in India but around the world.
 
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Case Solution for Harmonizing Demand Forecasting and Supply at Mahindra & Mahindra Ltd.

Complete Case details are given below :
Case Name :      Harmonizing Demand Forecasting and Supply at Mahindra & Mahindra Ltd.
Authors :           Alok Yadav, Sunil Ashra
Source :             Ivey Publishing
Case ID :            W13569
Discipline :        Operations Management
Case Length :    06 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Mahindra & Mahindra Ltd., a US$15.4 billion company in 2012, has been the number one tractor manufacturer in India for the last 30 years. The agriculture tractor sale market in India is seasonal in nature and growing. To meet demand, the company has four manufacturing plants and 26 sales offices across the country; their main job is to coordinate supplies between its 800 dealers and the company. The sales offices provide a rolling tractor demand forecast for the current month plus two months in the future; it is used to determine the number and models of tractors to manufacture and to enable placing parts supply orders in advance. The deputy general manager of sales in the company’s Farm Division has been receiving an increasing number of complaints from irate dealers about the irregular and short supply of tractors from the company’s stockyards. This has created stress and low dealer satisfaction. The deputy general manager has decided to improve the demand forecasting of agriculture tractor sales and hence supply management
 
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Case Solution for Wilkins, A Zurn Company: Demand Forecasting

Complete Case details are given below :
Case Name :      Wilkins, A Zurn Company: Demand Forecasting
Authors :           Carol Prahinski, Eric Olsen
Source :             Ivey Publishing
Case ID :            906D06
Discipline :        Marketing
Case Length :    12 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
The newly promoted inventory manager wonders if there is an easier, more reliable means of forecasting sales demand. Currently, forecasts are based on the plant manager’s, sales/marketing manager’s, and inventory manager’s knowledge of industry trends, competitive strategies, and sales history. The inventory manager must decide if using statistical forecasting methods would ease the forecasting process and make the forecasts more reliable. Students are exposed to different forecasting techniques, including executive opinion, linear regression, and time series. The data characteristics include seasonality, trend, and random fluctuations.
 
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Case Solution for Accounting for Content at Demand Media

Complete Case details are given below :
Case Name :      Accounting for Content at Demand Media
Authors :           Chris Sturby, Jessica Kelly
Source :             Ivey Publishing
Case ID :            W12658
Discipline :        Accounting
Case Length :    19 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
An analyst is assessing Demand Media’s accounting policies in the face of media scrutiny around its capitalization of media costs as well as some of its non-GAAP disclosures. She has to decide whether it is appropriate to capitalize these costs. In order to do so, she must evaluate whether the costs meet the definition of an asset. After analyzing the company, its business model and its strategy, she can compare its content costs to various other companies that create “content” (intellectual property); competing accounting policies are also examined. The analyst can then determine the appropriate accounting treatment and whether any adjustments are warranted. With respect to non-GAAP earnings, she can decide whether the metrics proposed by the company are appropriate in order to measure performance.
 
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Case Solution for FoldRite Furniture Company: Planning to Meet a Surge in Demand (Brief Case)

Complete Case details are given below :
Case Name :      FoldRite Furniture Company: Planning to Meet a Surge in Demand (Brief Case)
Authors :           Afarin Bellisario, Steven C. Wheelwright
Source :             HBS Brief Cases
Case ID :            4555
Discipline :        Operations Management
Case Length :    09 pages
Solution sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Demand for folding and stackable chairs and tables at FoldRite Furniture Co. is unexpectedly strong. The company spent the previous two years improving manufacturing quality and efficiency, dropping poor-performing product lines, developing new products that are stylish and environmentally friendly, and instituting a program that allows customers to customize their orders and still get delivery within two weeks. As a result, sales interest in the new products is higher than forecast, in the U.S. and in Europe, where favorable exchange rates make American products highly competitive. In response to the surge in demand, Martin Kelsey, the production manager, must create a manufacturing plan that controls manufacturing and inventory costs, mitigates risk, and aligns with the strategic goals of the company. Students must complete a quantitative assignment as part of case analysis.
Topics include: production capacity, seasonal demand, risk management, operations strategy, aggregate planning, manufacturing, design changes and portable furniture.
 
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Case Solution for Metabical: Pricing, Packaging, and Demand Forecasting for a New Weight-Loss Drug

Complete Case details are given below :
Case Name :      Metabical: Pricing, Packaging, and Demand Forecasting for a New Weight-Loss Drug
Authors :           John A. Quelch, Heather Beckham
Source :             HBS Brief Cases
Case ID :            4183
Discipline :        Marketing
Case Length :    08 pages
Solution sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Metabical is a new weight loss drug from Cambridge Sciences Pharmaceuticals intended for moderately overweight individuals. In anticipation of final FDA approval, the senior director of marketing, Barbara Printup, prepares for the product launch and must make several critical decisions. First, she must select the optimal packaging size for the drug which typically requires a 12-week course of treatment. Next, she must determine the appropriate pricing. Since most insurance companies do not cover weight-loss medications, price has a direct impact on the sales forecast. To establish the initial demand forecast, Printup considers three approaches based on different assumptions. Her final recommendations must consider long term profitability and meet the company’s desired return on investment.
 
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