Urban

Case Solution for Urban Arts Institute

Complete Case details are given below :

Case Name :      Urban Arts Institute
Authors :           David W. Young
Source :             The Crimson Group
Case ID :           TCG235
Discipline :        Accounting
Case Length :    14 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Concerns a budgeting system that is unresponsive to senior management’s needs. Several changes are needed to align the system with the organization’s new strategy. The case can be taught on either a technical or a conceptual level (or both), depending on the instructor’s interests and his or her goals for the course.
 
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Case Solution for Nokia Life Tools: A Strategic Innovation to Tap Into India’s Rural and Newly Urban Population

Complete Case details are given below :
Case Name :      Nokia Life Tools: A Strategic Innovation to Tap Into India’s Rural and Newly Urban Population
Authors :           Ariff Kachra, M.B Sarkar, Madhok Sud Kirti
Source :             Ivey Publishing
Case ID :            W11611
Discipline :        General Management
Case Length :    24 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
The vice-president and managing director, Nokia India, must decide whether to do an all-India launch of Nokia’s newest service offering for the emerging markets called Nokia Lifetools (NLT). The NLT pilot was very successful with consumer adoption and retention rates over 70 per cent, however, offering services and applications that come directly loaded onto a handset was new for Nokia and put them in direct competition with service providers, and required them to develop a very differently abled distribution strategy. It could not avoid these important stakeholders in the telecommunication value chain as they were also very important partners whose cooperation was key to Nokia’s success. Successfully launching NLT in India could shift the telecommunications industry globally. The decision facing the vice-president is likely one of the most important business decisions he will make in his life.
 
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Case Solution for Grassroots Female Entrepreneurs: Rural and Urban Small Business Groups in India

Complete Case details are given below :
Case Name :      Grassroots Female Entrepreneurs: Rural and Urban Small Business Groups in India
Authors :           Neha Paliwal Sharma, Tanuja Sharma
Source :             Ivey Publishing
Case ID :            W13206
Discipline :        General Management
Case Length :    07 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Two female small-business entrepreneurs belonging to the poorer sections of rural and urban India were trying to arrange for funds in order to ensure the viability of their commercial ventures in the long term. They had formed self-help groups with the help of Indian government development schemes aimed at poverty alleviation and human development. The first woman experienced opposition not only from patriarchal village elders but also from her own family. She persisted in getting training and setting up a workshop to employ her female neighbours. The second woman was supported by her family but also had trouble finding a suitable venue for making and selling the work her group produced. In spite of government support and the allocation of funds to their enterprises, both women had trouble persuading the banks to loan money to them. The long-term viability of their groups was thus in doubt.
 
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Case Solution for Car2go: Individual Urban Mobility and the Sharing Economy

Complete Case details are given below :
Case Name :      Car2go: Individual Urban Mobility and the Sharing Economy
Authors :           Dmitry Alenushkin, Andreas Schotter
Source :             Ivey Publishing
Case ID :            W13611
Discipline :        General Management
Case Length :    17 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Set in 2013, this case describes the expansion of car2go, a popular car sharing service developed by Daimler AG. The case addresses the changing commuting preferences among urban residents, the evolution of urban transportation and new service developments in the automotive products market. Unlike traditional models of car sharing or renting, which required advance bookings, hourly billing and returns to the originating location, car2go’s business model offered minute-based rates and a free-floating selection of cars that allowed customers to pick up or leave vehicles wherever they liked.
 
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Case Solution for Vertu: Nokia’s Luxury Mobile Phone for the Urban Rich

Complete Case details are given below :
Case Name :      Vertu: Nokia’s Luxury Mobile Phone for the Urban Rich
Authors :           Ken Kwong-Kay Wong
Source :             Ivey Publishing
Case ID :            W11208
Discipline :        Marketing
Case Length :    21 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Finland-headquartered Nokia was a global telecommunications equipment manufacturer. It operated a luxury mobile phone brand called Vertu, founded by Frank Nuovo in the late 1990s, which pioneered the luxury mobile phone market by using precious materials such as diamonds, sapphires, titanium and exotic leather for phone production. The company enjoyed impressive growth in almost 70 countries, and sold hundreds of thousands of phones in the eight years following its launch. On February 11, 2011, Stephen Elop, the new CEO who had been at the helm at Nokia for only five months, announced a new mobile strategy to adopt Microsoft’s new but unproven Windows Phone as its primary smartphone operating system. The market reacted poorly, and the company’s share price took a 14 per cent dive on the day of announcement. How should Vertu respond to this new Nokia mobile strategy? Was Vertu well positioned to take the brand forward under the new Nokia? Should this UK-based wholly owned subsidiary be left alone and continue to be managed at arm’s length from Nokia? Changes to Vertu were inevitable-it was not a matter of if, but of when.
 
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Case Solution for Calle 13: The Urban Band Route to Fame

Complete Case details are given below :
Case Name :      Calle 13: The Urban Band Route to Fame
Authors :           Valerie Rivera Lozada, Victor Quinones
Source :             Ivey Publishing
Case ID :            W13489
Discipline :        Marketing
Case Length :    14 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
A Latin-based urban music ensemble, Calle 13, shapes its art form to redefine the rap/reggaeton scene that is predominant in Latin America. This redefinition includes political and social backlash towards the leaders of various countries, including the band members’ homeland of Puerto Rico. While the group’s political and social criticism results in some welcome exposure for the musicians, it also results in cancelled shows. The group wants to expand its market, and the members must decide how to proceed: Should the band shed its controversial image in an effort to gain a broader degree of public acceptance? Should it maintain the current style, provoking and delighting listeners with its sometimes scandalous antics?
 
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