Innovation

Case Solution for 3M Taiwan: Product Innovation in the Subsidiary

Complete Case details are given below :
Case Name :      3M Taiwan: Product Innovation in the Subsidiary
Authors :           Christopher Williams, Liaw Emily
Source :             Ivey Publishing
Case ID :            W11460
Discipline :        General Management
Case Length :    14 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
On January 17, 2005, the function head in the Health Care Business in 3M Taiwan, found himself in a meeting with the Acne Dressing project team. In 2004, the function head initiated a project team to exploit local market needs for 3M Hydrocolloid Dressing, a technology that existed in the company for many years without any practical applications. The local project team suggested applying the material for acne treatment. The product would be known as Acne Dressing. There was no standardized solution for acne treatment in Taiwan. If developed, Acne Dressing would be a brand new product in the local market. The biggest challenge would be how to change local consumer behaviors on new acne treatment products. In addition, since there were no similar products in the market, the project team only had limited information. The potential sales and volume estimation were all uncertain. If the local development were to be launched, Acne Dressing would be 3M’s first product application from Hydrocolloid Dressing technology. With little previous experience in product development and no similar products existing in the market, the function head had to decide fast whether to proceed with this new product development. Should the team carry on with the project? If so, what options did the local project team have? What kind of resources and support should the local Health Care business segment seek from the headquarters for the product development? Should the local product development collaborate with other subsidiaries?
 
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Case Solution for Nokia Life Tools: A Strategic Innovation to Tap Into India’s Rural and Newly Urban Population

Complete Case details are given below :
Case Name :      Nokia Life Tools: A Strategic Innovation to Tap Into India’s Rural and Newly Urban Population
Authors :           Ariff Kachra, M.B Sarkar, Madhok Sud Kirti
Source :             Ivey Publishing
Case ID :            W11611
Discipline :        General Management
Case Length :    24 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
The vice-president and managing director, Nokia India, must decide whether to do an all-India launch of Nokia’s newest service offering for the emerging markets called Nokia Lifetools (NLT). The NLT pilot was very successful with consumer adoption and retention rates over 70 per cent, however, offering services and applications that come directly loaded onto a handset was new for Nokia and put them in direct competition with service providers, and required them to develop a very differently abled distribution strategy. It could not avoid these important stakeholders in the telecommunication value chain as they were also very important partners whose cooperation was key to Nokia’s success. Successfully launching NLT in India could shift the telecommunications industry globally. The decision facing the vice-president is likely one of the most important business decisions he will make in his life.
 
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Case Solution for Novartis in India: Innovation versus Affordability

Complete Case details are given below :
Case Name :      Novartis in India: Innovation versus Affordability
Authors :           Anand Nandkumar, Charles Dhanaraj, Mridula Anand
Source :             Ivey Publishing
Case ID :            W12445
Discipline :        General Management
Case Length :    13 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
This case presents complex managerial challenges that stem from the institutional context in emerging markets, particularly in relation to the intellectual property regime and its impact on business strategy. The case centres around a multinational pharmaceutical firm, Novartis International AG (Novartis), that is waiting on a major court decision regarding patent policy as it pertains to one of the firm’s products. The case takes students through the company’s journey in marketing a promising anti-cancer drug that had global sales of US$3.9 billion in 2009. Novartis’ global success with this drug is being challenged by the changing institutional environment surrounding innovation and pharmaceutical patents. The company’s decision to patent the drug in India and challenge the institutional system of patent law is meeting significant resistance from those who argue that the drug is neither novel nor affordable for most patients. With key domestic players staking their claim to the large pool of patients who could benefit from the drug, the case focuses on a controversial patents law. Given the uncertainty of the court’s final decision on these matters, students are asked to develop an action plan for the company’s future.
 
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Case Solution for Xerox Innovation Group – From Products to Services

Complete Case details are given below :
Case Name :      Xerox Innovation Group – From Products to Services
Authors :           Christopher Williams, Ramasastry Chandrasekhar
Source :             Ivey Publishing
Case ID :            W14066
Discipline :        General Management
Case Length :    13 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
The world’s leading documents company is in a transformation mode. From being a provider of cutting-edge technology products for decades, it is moving towards providing product-service combinations. As a person driving this enterprise-wide change, the head of Xerox Innovation Group (XIG) is facing two specific issues. How should XIG become more customer-centric? How should the company build new competencies to provide consistent services across devices and locations for each customer?
 
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Case Solution for SAP: The Challenge of Aligning Sourcing and Innovation Strategies

Complete Case details are given below :
Case Name :      SAP: The Challenge of Aligning Sourcing and Innovation Strategies
Authors :           Bent Petersen, Dominique Nikerle-Uhthoff, Helen Schwaerzler
Source :             Ivey Publishing
Case ID :            W14332
Discipline :        General Management
Case Length :    17 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
In late 2011, SAP, the German leader in the enterprise software industry, announced a major investment plan for expanding in China and also acquired a leading American firm in cloud-based human capital management software. At first glance, these investments seemed rather unconnected. A closer look at SAP’s strategy, however, revealed a closely connected and coordinated network of strategic decisions and investments for which alignment and finding the right balance were key challenges. Hence, it was crucial to ask: What were the principal challenges for SAP in aligning its innovation and sourcing strategies? Compared to its key competitors – Microsoft, IBM and Oracle – how was it aligning its innovation strategy with its sourcing strategy?
 
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Case Solution for Electrolux AB: Managing Innovation

Complete Case details are given below :
Case Name :      Electrolux AB: Managing Innovation
Authors :           Jean-Louis Schaan, Ramasastry Chandrasekhar
Source :             Ivey Publishing
Case ID :            W14500
Discipline :        General Management
Case Length :    13 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
The world’s second largest home appliances company has introduced a change in its global organization structure. Electrolux AB has consolidated its research and development, marketing and design functions at the top to form what is known as the “Innovation Triangle.” This change is in tune with the pursuit of innovation as a source of differentiation in a competitive industry. The concept has been tested in Electrolux Brazil for four years before being scaled up globally. The amplified version of the Innovation Triangle has a singular objective: to facilitate innovation enterprise-wide by leveraging cross-functional, cross-geographical and cross-business synergies. The ultimate goal is to launch new products faster, better and in greater number. The unveiling of the new organizational structure presents an opportunity for the company’s Innovation team to review the company’s ongoing innovation initiatives. The four-member team grapples with issues around improving the company’s innovation pipeline.
 
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Case Solution for Bitmaker Labs: Innovation on Hold

Complete Case details are given below :
Case Name :      Bitmaker Labs: Innovation on Hold
Authors :           Raymond Pirouz
Source :             Ivey Publishing
Case ID :            W13311
Discipline :        Marketing
Case Length :    04 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Inspired by software development boot camps in New York and San Francisco, Bitmaker Labs has just launched a similar offering but without considering the operational constraints unique to doing business in Canada. The result is governmental scrutiny just as the business is taking off with 42 students enrolled, each having paid $7,000 for a nine-week web development boot camp. Government investigators raid Bitmaker Labs, confiscating financial documents and threatening penalties and possible jail time for running an unregistered career college.
 
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Case Solution for Product Innovation at Aguas Danone

Complete Case details are given below :
Case Name :      Product Innovation at Aguas Danone
Authors :           Javier Jorge Silva, Femando Zerboni, Andres Chehtman, Maria Alonso
Source :             North American Case Research Association (NACRA)
Case ID :            NA0190
Discipline :        Marketing
Case Length :    31 pages
Solution sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Aguas Danone de Argentina (ADA) faced an adverse scenario. Argentina was undergoing its worst economic crisis in history, and bottled water sales were dwindling (replaced by utility network running water). The company needed to boost its revenues through new, innovative, more value-added product development. Argentina displayed a significant interest in fitness. By means of several market research studies, ADA managed to identify a segment whose needs were unmet by existing products and brands. New product launches were planned to target that segment. This case describes the dilemmas faced by ADA and the decisions required to formulate and pursue a strategy for new product launching and brand extension in adverse scenarios. More specifically, this case provides an opportunity to discuss how a new product category can be created to address market downturns. This case describes events that took place in 2002. Research interviews were started in 2004, but the case was published in 2009-12, because Danone delayed its disclosure permission for strategic and competitive reasons. On account of its richness and original contents, the authors decided to write the case despite this delay.

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Case Solution for Best Buy: Merging Lean Sigma with Innovation

Complete Case details are given below :
Case Name :      Best Buy: Merging Lean Sigma with Innovation
Authors :           Jay Rao
Source:              Babson College
Case ID:             BAB697
Discipline :        Organizational Behavior
Case Length :    08 pages
Solution sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
This case is intended to highlight entrepreneurial thought and action – a specific style of entrepreneurial leadership – inside the context of a large enterprise. Based on both primary and secondary research, the case protagonist is Mike Fisher, Sr., Director of Lean and Six Sigma at Best Buy. The protagonist as well as his direct reports were interviewed for the case, and articles were accessed to support the general environment around which the case was developed. The setting is the HQ of Best Buy, a large U.S. based electronics and appliance retailer. The case spans the years 2005 to 2011.

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Case Solution for W.L. Gore: Culture of Innovation

Complete Case details are given below :
Case Name :      W.L. Gore: Culture of Innovation
Authors :           Jay Rao
Source:              Babson College
Case ID:             BAB698
Discipline :        General Management
Case Length :    17 pages
Solution sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
This is a best practice case. The WLGore is a very successful firm and the case describes in detail the culture of the enterprise. WLGore differs from the mainstream enterprise in a number of ways -strategy, structure, ownership, leadership, and operations. This case allows the participants to delve into each of these elements and see how they are all consistent and reinforcing one another. The main focus of the case is its “culture of innovation.” Both “culture” and “innovation” are two items discussed and debated incessantly inside large organizations, but there is always confusion and clutter. This case was written with the sole purpose of shedding light and putting some concreteness around these slippery concepts. Please note that this case has been written entirely using publicly available material.

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