Price

Case Solution for Printicomm’s Proposed Acquisition of Digitech: Negotiating Price and Form of Payment

Complete Case details are given below :

Case Name :      Printicomm’s Proposed Acquisition of Digitech: Negotiating Price and Form of Payment
Authors :           Scott Siegler
Source :             Darden School of Business
Case ID :           UV0087
Discipline :        Finance
Case Length :    13 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
This case was developed to serve as a foundation for student discussion of the use of contingent forms of payment in M&A. The protagonist in the case represents the buyer, and must design terms of contingent payment (“earnout”) that will protect the buyer if the rosy future does not occur, yet reward the seller if it does. Students are given completed discounted cash flow (DCF) valuations of the target (Digitech) under both the seller’s and buyer’s forecasts, which reveal a wide gulf in valuation. The protagonist seeks to bridge this gulf through a combination of fixed and contingent payments to the seller. Two different earnout designs are suggested in the case. Students must simulate the value of the earnout to estimate the expected value of this provision from the standpoints of both the buyer and seller.
 
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Case Solution for dpms. – The Price of Earned Media

Complete Case details are given below :
Case Name :      dpms. – The Price of Earned Media
Authors :           Julia Cutt, Mary Weil
Source :             Ivey Publishing
Case ID :            W14386
Discipline :        Entrepreneurship
Case Length :    05 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
In April 2014, the co-founder of lifestyle brand dpms., situated in London, Ontario, has a dilemma. Started as an opportunity to showcase her partner’s graphic designs, dpms. first produced silk-screened t-shirts, then branched into jewelry and other locally produced products as the company succeeded. They maintain a booth at a weekly farmers’ and artisans’ market and travel to other festivals around the province but rely mainly on word-of-mouth promotion and their social media presence to advertise their wares. She was excited about an article that was to appear in a local newspaper, but when the article was published, it contained several inaccuracies. She is deciding how she should handle the situation and how the options to confront or not confront the reporter will reflect on her fledgling company.
 
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Case Solution for Ekohealth: Developing Price Structures

Complete Case details are given below :
Case Name :      Ekohealth: Developing Price Structures
Authors :           Neeraj Pandey, Gaganpreet Singh
Source :             Ivey Publishing
Case ID :            W14479
Discipline :        Entrepreneurship
Case Length :    13 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Founded in 2011 in Mumbai, India, Ekohealth Management Consultants Private Limited helped its subscribing members by negotiating bulk discounts with hospitals for all planned surgeries and reducing their monthly bills by suggesting low-cost generic drugs rather than expensive brand names. It ensured ethical health care practices by removing the referral fees doctors routinely demanded from hospitals, pathology clinics, pharmaceutical companies and other medical professionals in exchange for directing patients to them. The company had entered fiscal year 2013/14 with a high momentum and envisioned recording revenue of INR28.3 million by the end of the year. The existing price metric involved a single price point: the annual membership fee of INR1,500 for up to five members of a family. The company has plans to move into other Indian cities by mid-2014. Is the single price metric appropriate for these new markets?
 
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Case Solution for Stakeholder Management and the Endangered Wildlife Trust

Complete Case details are given below :
Case Name :      Stakeholder Management and the Endangered Wildlife Trust
Authors :           Gavin Price
Source :             Ivey Publishing
Case ID :            910M66
Discipline :        General Management
Case Length :    11 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
The Endangered Wildlife Trust (EWT) had been in existence for 35 years and up until recently had grown organically by taking on new projects as and when they arose. While this had had the advantage of the EWT maintaining its relevance, the EWT had lost focus as a result. A new strategy was developed in 2008 before the impact of the financial credit crisis and the resulting economic downturn. The downturn had affected the amount of funds the EWT received and as such, it was struggling to continue with all its initiatives and projects. Fortunately, the pressure on companies to invest in social responsibility initiatives continued to grow. The CEO of the EWT was contemplating whether or not to change the EWT’s fundraising strategy by making it more liberal in its policy of accepting corporate donations in light of the economic downturn caused by the international credit crisis. At the end of the case discussion, students should have a better understanding of the importance of performing a comprehensive stakeholder analysis, the process of completing a stakeholder analysis, the value of understanding the dynamics of various stakeholders and the application of tools to make business decisions that have an ethical element to them.
 
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Case Solution for Market Stretch

Complete Case details are given below :
Case Name :      Market Stretch
Authors :           Gavin Price, Margaret Sutherland
Source :             Ivey Publishing
Case ID :            909M46
Discipline :        Marketing
Case Length :    11 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Bio-Oil is a multi-purpose skin care product that has gone from being sold only in South Africa to being the No. 1 scar treatment product in 16 of the 17 countries that it is distributed. Retail sales have jumped from R3 million per annum to R1 billion from 2000 to 2008. Justin and David Letschert made key decisions to eliminate all of the other 119 products that were being manufactured by the company that they took over in 2000, and focused on the mainstay product of Bio-Oil. Union-Swiss accomplished its successful sales through the use of a hybrid distribution model that compelled its distributors in each country to communicate and share knowledge with each other. Union-Swiss also ensured that it remained focused on building the brand through limiting its activities in the value chain to that of marketing. It did this to such an extent that it created a separate entity to run the distribution of Bio-Oil in South Africa.
 
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Case Solution for Culinarian Cookware: Pondering Price Promotion

Complete Case details are given below :
Case Name :      Culinarian Cookware: Pondering Price Promotion
Authors :           John A. Quelch, Heather Beckham
Source :             HBS Brief Cases
Case ID :            4057
Discipline :        Marketing
Case Length :    10 pages
Solution sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
In November of 2006, senior executives at Culinarian Cookware were debating the merits of price promotions for the company’s premium cookware products. The VP of Marketing, Donald Janus, and Senior Sales Manager, Victoria Brown, had different views. Janus felt price promotions were unnecessary, potentially damaging to the brand image, and possibly encouraged retailer hoarding; Brown believed the promotions strengthened trade support, improved brand awareness, and stimulated sales from both new and existing customers. The issue was complicated by a consultant’s study of the firm’s 2004 price promotions which concluded that these promotions had a negative impact on profits. Janus trusted the results, but Brown, believing the study assumptions were flawed and required further analysis, suspected the promotions had actually produced positive results. The pressing decision is whether to run a price promotion in 2007 and, if so, to determine what merchandise to promote and on what terms. The broader issue is what strategy Culinarian should pursue to achieve sales growth goals, and what role, if any, price promotion should play.
Subjects Covered: Price Promotion, Pricing Policy, Consumer Marketing, Profitability Analysis, Retailing, Sales Promotion, Distribution Policy, Brand Equity, Trade Relations, Cookware
 
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