Robertson

Case Solution for Performance Evaluation at Bank of Maharashtra

Complete Case details are given below :
Case Name :      Performance Evaluation at Bank of Maharashtra
Authors :           Asmita Chitnis, Omkarprasad S. Vaidya, Darroch A. Robertson
Source :             Ivey Publishing
Case ID :            W14204
Discipline :        Operations Management
Case Length :    07 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
In January 2013, the general manager of the Planning Division of the Bank of Maharashtra in Pune, India, is considering how best to analyze the performance of the bank’s 1,728 branches in 28 states and two union territories and its staff of nearly 14,000 people. Such a process would help develop a comprehensive yearly plan by setting realistic targets for each of the bank branches, which have a wide variety of operating conditions. With its market share falling and increasing competition from major players in both the private and public sectors, the bank must take proactive steps to develop a strategy for expansion. The general manager meets a business school graduate who suggests using performance evaluation and benchmarking tools that will not only help evaluate performance in terms of an efficiency score but also indicate possible potential improvements. Should the general manager trust that the young analyst can pinpoint why some branches are not meeting their targets and suggest how their performance can be improved, or should he hire a more experienced consultant?
 
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Case Solution for YvesCreations LLC: Alex Goes to Hollywood

Complete Case details are given below :
Case Name :      YvesCreations LLC: Alex Goes to Hollywood
Authors :           David T.A. Wesley, Chris Robertson
Source :             Ivey Publishing
Case ID :            909M87
Discipline :        General Management
Case Length :    17 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
A young entrepreneur with a passion for filmmaking moved to Los Angeles and set up his own film production. The film, entitled “Movin ‘In,” had many of the ingredients of a successful motion picture. It had an international cast, talented and well-known stars, top rate production value, and a likeable story. However, he soon learned that these were not the only factors required for a successful movie. After years of hard work and an investment of nearly $1 million, the entrepreneur could not find anyone to distribute his film. At the time of the case, it was difficult to get distribution because there were more films on the market than ever before. Historically, it took more effort to make an independent film, and distribution was easier to secure. When the digital revolution began, the market was flooded with more independent films than distributors could handle. By 2001, independent films were a commodity and DVD distribution deals were plentiful, but theatrical distribution was almost impossible to get because there were more independent films than screens to put them on. The case considers the many challenges faced by all entrepreneurs, such as leadership, management and personality conflicts, as well as those unique to the film industry.
 
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Case Solution for Megawheels Inc.

Complete Case details are given below :
Case Name :      Megawheels Inc.
Authors :           Kenneth G. Hardy, Darroch A. Robertson, Ramasastry Chandrasekhar
Source :             Ivey Publishing
Case ID :            904A29
Discipline :        Marketing
Case Length :    24 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
The new CEO of a struggling dot-com is faced with high costs and slow revenue generation–it has spent $20 million Canadian dollars, and profitability was not yet in sight. Fortunately, his venture capital company was still willing to advance funds and he believed that he could secure some “elephant” deals to save the enterprise. Another option was to chase smaller deals for immediate cash. In what priority should he attack his strategic issues and, in particular, what size and type of selling opportunities should he pursue?
 
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Case Solution for New Century Brewing: Moonshot Caffeinated Beer

Complete Case details are given below :
Case Name :      New Century Brewing: Moonshot Caffeinated Beer
Authors :           Chris Robertson, David Wesley
Source :             Ivey Publishing
Case ID :            905A14
Discipline :        Marketing
Case Length :    11 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Discusses the introduction of a completely new beverage to the U.S. market. New Century Brewing, which is owned by one of the founders of Boston Beer Co., is a small brewer that outsources production to third-party brewers. It has two products, a light craft beer sold in upscale shops and restaurants, and a caffeinated beer, which is oriented toward younger drinkers mainly between 21 and 25 years of age. Moonshot, created by the legendary masterbrewer, known as the “father of light beer,” became the first caffeinated beer in the world. The company follows a differentiation strategy that attempts to appeal to a small niche of customers traditionally ignored by large brewers. Shortly after the introduction of each of its products, large competitors introduced similar products. Nevertheless, Moonshot has a first-to-market advantage that could potentially be leveraged.
 
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