Social

Case Solution for Banking on Social Media (A)

Complete Case details are given below :

Case Name : Banking on Social Media (A)

Authors : Luisa Mazinter, Nicola Kleyn, Michael Goldman, Jennifer Lindsey-Renton

Source : Ivey Publishing

Case ID : W14684

Discipline : Marketing

Case Length : 11 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

First National Bank (FNB), one of South Africa’s “Big Four” banks, has, under the stewardship of its CEO, invested in a strategy of innovation to grow its market presence in South Africa, other emerging-market African countries and India. In line with its strategy to lead digital banking in South Africa, FNB has invested in building a social media strategy to enable the brand to strengthen its relationships with customers, through building customer knowledge and stickiness and humanizing its brand.<br><br>In 2012, FNB’s head of digital marketing and media sees a tweet from Standard Bank stating that it has instructed its attorneys to lodge a complaint against what it alleges to be FNB’s misleading advertising. She wonders whether Standard Bank’s use of Twitter to communicate this competitive action is related to FNB’s extensive and well-publicized use of the micro-blogging service. She knows that the debate on Twitter will be a significant indicator of whether her social media strategy has been successful. How can FNB continue to differentiate itself and alleviate the pressure on non-interest revenues?

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Case Solution for 2b Design: A Creative Social Business in Lebanon

Complete Case details are given below :

Case Name : 2b Design: A Creative Social Business in Lebanon

Authors : Alexandra Tarazi, Dima Jamali

Source : Ivey Publishing

Case ID : W11392

Discipline : Organizational Behavior

Case Length : 09 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

The year 2006 marked the beginning of 2b Design, a social business, established in Lebanon, and specialized in creating handmade furniture and decorative pieces. Raja Moubarak and his wife, Benedicte de Blavous, crafted their business venture around a focused social mission namely, preserving disappearing art, architecture and heritage through artistic creations and employing marginalized people particularly the handicapped and the unemployable. By collecting and using wrought iron and wooden pieces, found in scrap yards, from old Lebanese homes dating back to the Ottoman Empire, 2b Design managed to preserve a heritage that was increasingly at risk of extinction while touching and improving troubled lives and maximizing positive environmental impact and externalities through recycling and reusing scrap material. 2b Design’s mission was eloquently articulated as to “restore the unseen beauty of the broken.” By the broken, it referred to the Middle East’s disappearing traditional heritage and to those people whose socioeconomic status or disabilities hindered them from leading a decent life. 2b Design’s vision was to replicate the same concept in different countries beyond the borders of Lebanon. The founders were keen on exploring various channels that would gradually scale the impact of their business while meeting the dual challenge of long-term sustainability and transforming lives.

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Case Solution for La Vaca Independiente: Should a Social Enterprise Adopt a For-Profit Business Model?

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Case Name : La Vaca Independiente: Should a Social Enterprise Adopt a For-Profit Business Model?

Authors : Chris Laszlo, Anya Briggs

Source : Ivey Publishing

Case ID : W13445

Discipline : Organizational Behavior

Case Length : 10 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

This case presents a social enterprise considering whether a for-profit model might be an effective way to scale its impact. Mexico City-based La Vaca Independiente (The Independent Cow) was founded to bring art to underprivileged children. The founder observed that many global problems are caused by humanity’s increasing state of isolation, with individuals disconnected from the planet and from each other. She concluded that most benefit corporations address outcomes of isolationism, but that La Vaca could target the matter directly. La Vaca focused exclusively on a program called Developing Intelligence through Art (DIA). Using artwork as a stimulus for thought and discussion, DIA provided individuals with opportunities to develop meaning in their lives. She believed, based on evidence that companies lose annual revenue due to the effects of isolationism on their employees, that she and her team could pursue a for-profit business model in order to expose La Vaca to markets and opportunities inaccessible to a charitable organization.

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Case Solution for Mustika Ratu: Navigating Through Social and Economic Crisis

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Case Name : Mustika Ratu: Navigating Through Social and Economic Crisis

Authors : Louis Hebert, Donna Everatt

Source : Ivey Publishing

Case ID : 99M045

Discipline : Strategy

Case Length : 24 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

Mustika Ratu is a leading Indonesian manufacturer of health and beauty products and traditional herbal supplements that began as a modest enterprise and had grown to become one of Indonesia’s most successful consumer products companies. However, in May 1998, in response to the social, political, and economic chaos Indonesia was experiencing (sparked by the Asian financial crisis of 1997), the capital erupted in a sea of violence. The rioting affected almost every business operating in Indonesia. Mustika Ratu’s managing director must decide whether to design and implement a new strategic marketing plan in light of the external environment and a potential decline in revenue growth or to remain true to the strategies that had garnered success in the past.

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Case Solution for Digital Opportunity Trust’s Business Model for Social Enterprise Work

Complete Case details are given below :

Case Name : Digital Opportunity Trust’s Business Model for Social Enterprise Work

Authors : Dima Jamali, Bijan Azad

Source : Ivey Publishing

Case ID : W13171

Discipline : Strategy

Case Length : 16 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

A social enterprise organization, whose mission is to battle poverty and gender discrimination through providing access to technology, is faced with the prospect of losing some or all of its government funding in a time of global recession. Under the legal structure of a non-governmental organization, Digital Opportunity Trust has partnered with large corporations and other organizations and established a local presence in disadvantaged areas. It has worked in a partnership setting to mobilize the information technology knowledge of young people and train them to become leaders of change in their local communities, which in turn will give them the relevant skills and experience to support their own career paths. The organization’s striking success has been driven by its innovativeness and, more particularly, its noticeable efforts to reconcile the corporate and non-profit aspects of doing business, along with the challenges that come with it, without compromising the quality of the social enterprise brand that it is bringing forward.

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Case Solution for DePaul Industries in 2012: Financing Growth in a Social Venture

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Case Name : DePaul Industries in 2012: Financing Growth in a Social Venture

Authors : Silvia Dorado, Emmanuel ER Raufflet, Dave Shaffer

Source : North American Case Research Association (NACRA)

Case ID : NA0325

Discipline : Social Enterprise

Case Length : 12 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

Established in 1971, DePaul Industries was a social venture operated as one organization (and for short called DePaul Industries) but legally registered as two 501(c) (3) not-for-profit organizations (DePaul Industries and DePaul Services). DePaul’s mission was to generate employment opportunities for people with disabilities. DePaul operated in three industries that shared three characteristics: they were employment intensive, had paper-thin margins, and were cash-thirsty. DePaul derived most of the funds to finance its operations from revenue from these businesses but had yet to turn a profit. In the past, banks had been willing to provide DePaul with financing (mortgages, credit lines, and factoring loans), but it had always been challenging and it appeared to be increasingly so. Dave Shaffer, DePaul’s CEO, had begun to explore other options, namely social investors, but with little success so far. Considering DePaul’s increasing difficulties to identify suitable financing, Shaffer had begun wondering whether these difficulties were, as in the past, rooted in financiers’ lack of understanding and sympathy towards DePaul’s social venture nature or whether there was something else-the eroding of DePaul’s net assets connected with recent business losses (largely derived from its contract packaging business).

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Case Solution for Mining and Corporate Social Responsibility: Newmont Mining Corporation

Complete Case details are given below :

Case Name : Mining and Corporate Social Responsibility: Newmont Mining Corporation

Authors : Sheila M. Puffer, David T.A. Wesley

Source : Ivey Publishing

Case ID : W12765

Discipline : General Management

Case Length : 12 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

The case takes place in Peru in the aftermath of the worst mercury spill in history by a transportation contractor for Newmont Mining Corporation. Newmont’s senior vice president and chief administrative officer is sent to Peru to assess the situation. The subsequent audit revealed that Newmont’s mining operations in Peru met neither U.S. nor Peruvian mining standards. “There were water issues, there were air issues, there were road issues, there were health issues – all arising out of the mining operation,” the report concluded. The investigation also found that Newmont executives could be subject to “criminal prosecution and imprisonment” for the company’s actions in Peru. More importantly, the company had violated its “social license” with local communities, putting in jeopardy its ability to conduct business in that country.

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Case Solution for Mining and Corporate Social Responsibility: BHP Billiton and the Tintaya Dialogue

Complete Case details are given below :

Case Name : Mining and Corporate Social Responsibility: BHP Billiton and the Tintaya Dialogue

Authors : Sheila M. Puffer, David T.A. Wesley

Source : Ivey Publishing

Case ID : W12764

Discipline : General Management

Case Length : 09 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

The case takes place in Peru in the aftermath of the worst mercury spill in history by a transportation contractor for Newmont Mining Corporation. BHP Billiton, which has no connection to Newmont, but is affected by increased hostility toward mining companies, enters into an agreement with Oxfam to conduct training on sustainability and “the impacts of large-scale infrastructure projects on communities.” Executives from the company’s various international business units were selected to participate in the program, to be held each year in Orissa, India. One of the first managers selected to attend the program is the general manager for BHP Billiton’s Tintaya Copper Mine. The case discusses the process, objectives, and outcome of the resulting dialogue between BHP Billiton and local inidigenous residents.

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Case Solution for Sustaining a Social Venture: Transformation of Annapurna Mahila Mandal into Annapurna Pariwar

Complete Case details are given below :

Case Name : Sustaining a Social Venture: Transformation of Annapurna Mahila Mandal into Annapurna Pariwar

Authors : Prema Basargekar

Source : Ivey Publishing

Case ID : W12432

Discipline : General Management

Case Length : 16 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

Annapurna Mahila Mandal (AMM), Mumbai, is a trust that provides micro credit and other services to poor working women. It was established in 1975 by a veteran Goa freedom fighter and social entrepreneur and her late husband, a union leader, in the wake of a decade-long millworkers’ strike in Mumbai. Though AMM was a pioneer in the field of urban microfinance, by 1982 it slowly started losing its focus on microfinance and diverted to other social activities, which were difficult to scale up and thus started to turn unviable. In 1993, when AMM’s chairperson began looking after the operations, she realized that the external environment was evolving quickly with changes in regulations, rising competition, rising aspirations of microfinance clients, etc. If not tackled on time, these potential threats could jeopardize the survival of the organization. AMM needed to develop a very clear vision as to which direction it should grow in in order to become sustainable without losing its focus on the core objective – the empowerment of poor women.

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