Wesley

Case Solution for Mining and Corporate Social Responsibility: Newmont Mining Corporation

Complete Case details are given below :

Case Name : Mining and Corporate Social Responsibility: Newmont Mining Corporation

Authors : Sheila M. Puffer, David T.A. Wesley

Source : Ivey Publishing

Case ID : W12765

Discipline : General Management

Case Length : 12 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

The case takes place in Peru in the aftermath of the worst mercury spill in history by a transportation contractor for Newmont Mining Corporation. Newmont’s senior vice president and chief administrative officer is sent to Peru to assess the situation. The subsequent audit revealed that Newmont’s mining operations in Peru met neither U.S. nor Peruvian mining standards. “There were water issues, there were air issues, there were road issues, there were health issues – all arising out of the mining operation,” the report concluded. The investigation also found that Newmont executives could be subject to “criminal prosecution and imprisonment” for the company’s actions in Peru. More importantly, the company had violated its “social license” with local communities, putting in jeopardy its ability to conduct business in that country.

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Case Solution for Mining and Corporate Social Responsibility: BHP Billiton and the Tintaya Dialogue

Complete Case details are given below :

Case Name : Mining and Corporate Social Responsibility: BHP Billiton and the Tintaya Dialogue

Authors : Sheila M. Puffer, David T.A. Wesley

Source : Ivey Publishing

Case ID : W12764

Discipline : General Management

Case Length : 09 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

The case takes place in Peru in the aftermath of the worst mercury spill in history by a transportation contractor for Newmont Mining Corporation. BHP Billiton, which has no connection to Newmont, but is affected by increased hostility toward mining companies, enters into an agreement with Oxfam to conduct training on sustainability and “the impacts of large-scale infrastructure projects on communities.” Executives from the company’s various international business units were selected to participate in the program, to be held each year in Orissa, India. One of the first managers selected to attend the program is the general manager for BHP Billiton’s Tintaya Copper Mine. The case discusses the process, objectives, and outcome of the resulting dialogue between BHP Billiton and local inidigenous residents.

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Case Solution for Netflix Inc.: Streaming Away from DVDs

Complete Case details are given below :

Case Name : Netflix Inc.: Streaming Away from DVDs

Authors : Luis Alfonso Dau, David T.A. Wesley

Source : Ivey Publishing

Case ID : W12850

Discipline : General Management

Case Length : 10 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

This case examines two of the leading video rental services in the United States, Blockbuster and Netflix, and how each adapted to changing technology and market forces. At the end of the case, Blockbuster has declared bankruptcy and Netflix has seen its first decline in subscribers since its founding in 1997. Netflix also faces a number of new threats, including illegal file sharing, rental kiosks and new low cost video-on-demand (VOD) services. Netflix responds to these threats by announcing that it will split the company in two. Netflix will focus exclusively on streaming content, while a new subsidiary called Qwikster will be restricted to providing DVDs by mail. Customers overwhelmingly react negatively to the announcement, and Netflix’s stock price plunges by more than 50 per cent.

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Case Solution for New Century Brewing: Moonshot Caffeinated Beer

Complete Case details are given below :

Case Name : New Century Brewing: Moonshot Caffeinated Beer

Authors : Chris Robertson, David Wesley

Source : Ivey Publishing

Case ID : 905A14

Discipline : Marketing

Case Length : 11 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

Discusses the introduction of a completely new beverage to the U.S. market. New Century Brewing, which is owned by one of the founders of Boston Beer Co., is a small brewer that outsources production to third-party brewers. It has two products, a light craft beer sold in upscale shops and restaurants, and a caffeinated beer, which is oriented toward younger drinkers mainly between 21 and 25 years of age. Moonshot, created by the legendary masterbrewer, known as the “father of light beer,” became the first caffeinated beer in the world. The company follows a differentiation strategy that attempts to appeal to a small niche of customers traditionally ignored by large brewers. Shortly after the introduction of each of its products, large competitors introduced similar products. Nevertheless, Moonshot has a first-to-market advantage that could potentially be leveraged.

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Case Solution for Brand in the Hand: Mobile Marketing at Adidas

Complete Case details are given below :

Case Name : Brand in the Hand: Mobile Marketing at Adidas

Authors : Andrew Rohm, Fareena Sultan, David Wesley

Source : Ivey Publishing

Case ID : 905A24

Discipline : Marketing

Case Length : 25 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

The global media manager for Adidas International is responsible for developing and championing a new marketing strategy at Adidas called “brand in the hand” that is based on the convergence of cell phones and wireless Internet. Presents company background information, data on the penetration of mobile devices such as cell phones, the growth of global mobile marketing practices, and several mobile marketing communications campaigns that Adidas launched in 2004, such as a mobile news ticker for the 2004 European soccer championship. Introduces a specific campaign–Respect M.E.–featuring Missy Elliott, a popular female hip-hop artist, and discusses the company’s mobile marketing strategy to support Elliott’s new line of sportswear.

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Case Solution for ALPES S.A.: A Joint Venture Proposal (A)

Complete Case details are given below :

Case Name : ALPES S.A.: A Joint Venture Proposal (A)

Authors : Henry W. Lane, Dennis Shaughnessy, David T.A. Wesley

Source : Ivey Publishing

Case ID : 906M27

Discipline : Finance

Case Length : 16 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

The senior vice-president for corporate development for Charles River Laboratories must prepare a presentation to the company’s board of directors requesting up to a $2 million investment in a Mexican joint venture with a family-owned animal health company. However, the CEO views the proposed joint venture as a potential distraction while his company continues to expand rapidly in the United States. He is also worried about the risks of investing in a country like Mexico and the plan to partner with a small, family-owned company. Moreover, the Mexican partner is unable to invest any cash in the joint venture, which would need to be fully funded by Charles River Laboratories.

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