Entrepreneurship

Case Solution for Rosa’s Palas Franchise

Complete Case details are given below :

Case Name :      Rosa’s Palas Franchise
Authors :           Elizabeth M.A. Grasby, Richard H. Mimick
Source :             Ivey Publishing
Case ID :            981K15
Discipline :        Entrepreneurship
Case Length :    04 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
An entrepreneur was investigating the feasibility of opening an Italian fast food franchise called Rosa’s Palas. He spoke to the franchisor concerning a few franchise break-even points, and his return on investment for his restaurant. With this information, the entrepreneur felt he could decide whether he would invest in the franchise.
 
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Case Solution for Crystal Corp. of the Philippines

Complete Case details are given below :

Case Name :      Crystal Corp. of the Philippines
Authors :           Donald J. Lecraw
Source :             Ivey Publishing
Case ID :            97G010
Discipline :        Entrepreneurship
Case Length :    12 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
In 1994, Jose de Valencia must decide whether to recommend to his family and outside investors to invest a total of $4.5 million in a manufacturing facility to produce hand-blown, hand-cut leaded crystal housewares in the Philippines. This venture will be quite risky because six Irish technicians will have to be employed for a period of two years to train the workers, and it is not known whether export markets will accept high-quality crystal produced in the Philippines. If the venture is not successful, the resale value of the plant and equipment, to say nothing of the training costs, will be zero.
 
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Case Solution for FastLane Technologies, Inc.

Complete Case details are given below :

Case Name :      FastLane Technologies, Inc.
Authors :           Adrian B. Ryans
Source :             Ivey Publishing
Case ID :            98A006
Discipline :        Entrepreneurship
Case Length :    23 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
FastLane Technologies was a young entrepreneurial software company that had developed a powerful language that could help organizations manage, administer, and control large enterprise networks. In late 1996 they received an infusion of capital from Newbridge Networks and Celtic House, a venture capital firm. In May 1997, the new vice president of marketing at FastLane must make his first presentation to the board of directors about his proposed marketing strategy for FastLane. The company faced a number of important issues, including whether to focus on the language itself or application tools based on the language and the most effective strategy for rapidly moving its products into a dominant position in its segment of the emerging market for Windows NT services. Developing effective channels to reach the large organizations that were its target customers was a particularly challenging issue. The case can be used in business-to-business marketing, marketing strategy, or strategic market planning courses or in small business or entrepreneurship courses.
 
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Case Solution for Omega Paw Inc.

Complete Case details are given below :

Case Name :      Omega Paw Inc.
Authors :           Elizabeth M.A. Grasby, Jannalee Blok
Source :             Ivey Publishing
Case ID :            98A015
Discipline :        Entrepreneurship
Case Length :    07 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Omega Paw is a small, entrepreneurial and successful company ($1 million in sales in the first year) which needs to position itself as a major player in the pet industry. Omega has developed and has begun to market many pet products, among them the Self-Cleaning Litter Box, and is faced with the challenge of where, how and through whom the next stage of its growth strategy will take place. Students must examine the typical consumers, trade channels and the competition, and then consider which of the five marketing alternatives best meets the company’s objectives.
 
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Case Solution for Homegrocer.com

Complete Case details are given below :

Case Name :      Homegrocer.com
Authors :           Sid L. Huff, David Beckow
Source :             Ivey Publishing
Case ID :            98E019
Discipline :        Entrepreneurship
Case Length :    16 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Homegrocer is a new Internet-based grocery store that is experiencing slow market penetration because the business concept entails fundamentally changing individual grocery shopping behavior. The owner is wondering what it takes to attract new customers and then convert them into repeat customers. Other issues include lack of management IT experience, anticipated hyper-growth, investment decisions needed in a quickly changing industry, and funding in the future.
 
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Case Solution for Asiasports: Hockey Night in Hong Kong

Complete Case details are given below :

Case Name :      Asiasports: Hockey Night in Hong Kong
Authors :           Andrew Delios
Source :             Ivey Publishing
Case ID :            99M014
Discipline :        Entrepreneurship
Case Length :    19 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Tom Barnes, executive director of Asiasports Ltd., was evaluating several options for growth for the sports management company. Asiasports’ principal sports properties were the South China Ice Hockey League and the World Ice Hockey 5’s tournament, both based in Hong Kong. Among the alternatives available: Barnes could develop hockey in other countries in Southeast Asia, he could acquire new sports properties, or he could expand into in-line hockey promotion in Hong Kong.
 
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Case Solution for Stockgroup Interactive Media

Complete Case details are given below :

Case Name :      Stockgroup Interactive Media
Authors :           Sid L. Huff, Rob Attwell
Source :             Ivey Publishing
Case ID :            99E025
Discipline :        Entrepreneurship
Case Length :    23 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Stock Research Group (SRG) is an information broker. SRG’s primary business is serving as a collection point for information useful to investors seeking to invest in small-cap mining companies. SRG, in effect, pulls potential investors to its site, then channels them to the specific sites of companies in which the investors may have an investment interest. SRG’s revenue comes from the mining companies, who generally pay on an impression basis (for “eyeballs” delivered to their web pages). The resource companies are willing to pay for this, since on their own they are much less likely to attract much investor traffic. SRG is also in the business of developing web pages for these small-cap resource firms, since generally the companies do not have in-house expertise to create and maintain their web presence. SRG thus represents a new kind of business–the specialized infomediary, or information broker. SRG is doing quite well financially, something that cannot be said of many web-based companies. SRG’s main challenges involve managing growth, deciding on appropriate future directions, and determining how best to lever the “virtual community” they have created.
 
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Case Solution for EnglishStreet.com: English on the Internet

Complete Case details are given below :

Case Name :      EnglishStreet.com: English on the Internet
Authors :           Andrew Delios
Source :             Ivey Publishing
Case ID :            99M021
Discipline :        Entrepreneurship
Case Length :    16 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
The founder of English Street has decided to take the company to a group of venture capitalists. English Street is an Internet company that provides multimedia content for teaching English to Hong Kong and China residents. The founder has developed the idea of English Street into a prototype website, and is putting together a prospectus (proposal) for a presentation to obtain funding for full development of her business plan.
 
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Case Solution for Catfish Creek Canoe Company

Complete Case details are given below :

Case Name :      Catfish Creek Canoe Company
Authors :           Russ M. Knight, Robb McNaughton
Source :             Ivey Publishing
Case ID :            99A026
Discipline :        Entrepreneurship
Case Length :    04 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
In preparation for the opening of a new canoe manufacturing shop, the owner has developed a business plan. He plans to manufacture 30 canoes per year out of a small rented shop. He has accumulated fixed and variable cost data, and now must decide what price he should charge for the canoes. He must also solidify his marketing strategy and set an advertising budget.
 
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Case Solution for PacificLink iMedia: Designing an Internet Business

Complete Case details are given below :

Case Name :      PacificLink iMedia: Designing an Internet Business
Authors :           Andrew Delios
Source :             Ivey Publishing
Case ID :            900M24
Discipline :        Entrepreneurship
Case Length :    15 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
PacificLink iMedia was a Hong Kong-based Internet marketing company that specialized in web design using Flash technology. The company had grown six-fold since its inception eighteen months ago. The directors of the company anticipated that the company would double in size in the next six months, and they were considering moving into three new markets, as well as into new business areas. The concepts of competitive advantage in the Internet industry and the structure of this industry are introduced from the perspective of a company that provides business services.
 
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