Case

Case Solution for Google’s Way – Don’t Be Evil

Complete Case details are given below :

Case Name : Google’s Way – Don’t Be Evil

Authors : Pratima Bansal, Marlene La Ber

Source : Ivey Publishing

Case ID : 907M67

Discipline : General Management

Case Length : 14 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

Wall Street’s darling, Google Inc., offered more than a pretty financial picture. Poverty, communicable diseases and climate change – some of the world’s largest problems – were also key interests of Google’s cofounders. By applying innovation and significant resources, Google’s cofounders hoped that their efforts in these areas would one day eclipse Google itself in worldwide impact. On February 22, 2006, Google Inc. announced the appointment of an executive director of the newly created Google.org. With one per cent of Google Inc.’s equity and profit as seed money, Google.org’s mandate was to address climate change, global public health, economic development and poverty. Although charity by successful entrepreneurs was not unusual, this press release signaled a new organizational form, a for-profit philanthropic company. The new executive director’s task ahead was unprecedented. How could he leverage the company’s for-profit status to make the biggest impact possible with the resources trusted to Google.org? What decision-making criteria should be used for strategic investments? How would he measure Google.org’s success?

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Case Solution for Roaring Dragon Hotel

Complete Case details are given below :

Case Name : Roaring Dragon Hotel

Authors : Stephen Grainger

Source : Ivey Publishing

Case ID : 908M04

Discipline : General Management

Case Length : 07 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

The case looks at the takeover of the Roaring Dragon Hotel (RDH), a state owned enterprise in south-west China, by global hotelier Hotel International (HI) and discusses the cultural collision and organizational adoptions resulting from the intersections of two significantly different business cultures. Specifically in this case, the focus is on the challenge involved with downsizing, redundancy, communication, cultural sensitivity, strategic planning and in developing strategy. In south-west China in 2002, the RDH business environment was just emerging from the shadow of the planned economy and had retained its guanxi-based organizational culture. At RDH, relationship development and the exchange of favors were still important and occurring on a daily basis and there was little system or efficiency in the hotel’s domestic management style and processes. In comparison, Hotel International had a wealth of international experience in providing accommodation, marketing and professional management in servicing the needs of a global market steeped in corporate governance. At the commencement of the management contract there was a deep division separating the organizational cultures of RHD and HI.

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Case Solution for Invensis Technologies (P) Ltd: A Global BPO Service Provider from India

Complete Case details are given below :

Case Name : Invensis Technologies (P) Ltd: A Global BPO Service Provider from India

Authors : Vaidyanathan Jayaraman, Yadong Luo

Source : Ivey Publishing

Case ID : 907E22

Discipline : General Management

Case Length : 19 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

The executive director of Invensis Technologies (P) Ltd. (Invensis), met with the chief operating officer and vice-president of human resources to address two major challenges that the company was facing. The first challenge was the increased pressure on Invensis to remain competitive and cut costs while providing premium customer service. Clients were expecting more every day from their business process operations. The other challenge was that of building an engaged and committed workforce. While the attrition rate in the information technology (IT) sector was low, the IT-enabled services (ITES) sector continued to show high levels of attrition. The executive director wondered whether the company’s structured approach towards working on an outsourcing project would help build credibility and differentiate it in the market place and how he could reduce the high attrition rate of ITES.

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Case Solution for Leaders Wanted: Chinese Athletic Vancouver Association

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Case Name : Leaders Wanted: Chinese Athletic Vancouver Association

Authors : Seung Hwan (Mark) Lee, Francine Schlosser, Philip Law, Clement Chu

Source : Ivey Publishing

Case ID : 908C08

Discipline : General Management

Case Length : 14 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

After 10 years of rapid growth, the Chinese Athletic Vancouver Association (CAVA) was threatened with a leadership vacuum. To deal with the recent loss of their president, the vice-president had to devise a plan that would sustain CAVA’s benefit to the Vancouver Chinese community, by locating and developing leaders who could carry this organization forward. As the vice-president was expected to assume the president’s role at the end of 2005, he needed to develop and implement leadership and succession planning strategies for CAVA.

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Case Solution for Sat & Co.: Market Orientation

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Case Name : Sat & Co.: Market Orientation

Authors : Satyendra Singh

Source : Ivey Publishing

Case ID : 908A06

Discipline : General Management

Case Length : 10 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

The Sat & Co. case demonstrates how market orientation can be achieved and how its implementation can lead to superior business performance in the context of the machine tool industry. Sat & Co. consisted of two divisions: the lathe division that manufactured the lathe machines, and the computer numerical control (CNC) division that assembled CNC machines. The capacity of both divisions was underutilized. The problem was that the lathe division manufactured very basic lathe machines and the CNC division assembled very technologically advanced machines. As a result, both divisions failed to satisfy their customers’ needs. The lathe division was poorly market-oriented, whereas the CNC division was overly market-oriented. The chairperson of the board of directors was adamant that both divisions must survive, and that a market orientation must be achieved, i.e. the company must meet customers’ needs and must improve its business performance.

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Case Solution for Medical Equipment Inc. in Saudi Arabia

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Case Name : Medical Equipment Inc. in Saudi Arabia

Authors : Joerg Dietz, Ankur Grover, Laura Guerrero

Source : Ivey Publishing

Case ID : 907C42

Discipline : General Management

Case Length : 14 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

A recently hired U.S.-trained sales account manager at Medical Equipment Inc. (Medical Equipment) returned to his office after meeting with the head of the cardiology department at a specialist hospital and research center in Jeddah, Saudi Arabia. He had worked very hard to secure his first sale of US$725,000 for healthcare equipment, but was disheartened when the head of cardiology told him that the hospital’s purchasing director intended to give the order to Medical Equipment’s main competitor. The competition’s sales representative and the purchasing director had known each other for 10 years and the head cardiologist implied that there might be side payments involved. The sales account manager knew Medical Equipment’s product was superior and wondered how he could secure the order without having a history with the purchasing director or without engaging in practices he found ethically questionable.

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Case Solution for NCsoft Corporation

Complete Case details are given below :

Case Name : NCsoft Corporation

Authors : Ho-Geun Lee, Sang-Hoon Lee, Hyung-Jin Kim

Source : Ivey Publishing

Case ID : 907M61

Discipline : General Management

Case Length : 27 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

The case presents the points of contention and issues facing NCsoft Corporation (NCsoft) as of 2007. As the leader in online games, NCsoft has the greatest future growth potential inside and outside of Korea. The president has a number of issues to consider: What is NCsoft’s most effective plan for maintaining its top position in Korea and its competitiveness in the world market? How should the company pursue diversification of its game offerings from a small number of major games to other online game genres, such as casual games? What are the important factors NCsoft needs to consider to achieve “glocalization” as a basis for building a global online game development and publishing company? What should be NCsoft’s response to the diversified connection channels and game platforms and the rise of a ubiquitous computing environment? How should the negative perceptions and side effects of playing online games be dealt with? In addition, how should NCsoft prepare to compete with other industries that are expected to become competitors with digital-content online games?

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Case Solution for Banking or Consulting: That is the Question

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Case Name : Banking or Consulting: That is the Question

Authors : John S. Haywood-Farmer, Brad Baker, Rob Levy

Source : Ivey Publishing

Case ID : 908D02

Discipline : General Management

Case Length : 12 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

Emily Holland-Power was eager to start looking for permanent employment. Holland-Power was entering the final year of the two-year honors bachelor of arts program in business administration at the Richard Ivey School of Business at The University of Western Ontario in London, Ontario. From her summer work at Lalani, O’Hagan & John, an accounting firm in London, she had concluded that accounting was not for her. However, she had also decided that she wanted to work in a professional firm. Thus, Holland-Power wanted to learn more about opportunities in management consulting and investment banking. She decided to meet with two of her classmates who had worked in each of these occupations. After asking them about various aspects of their jobs and the firms for which they worked, Holland-Power needed to decide which career path to pursue.

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Case Solution for Globalization of Wyeth

Complete Case details are given below :

Case Name : Globalization of Wyeth

Authors : Munir Mandviwalla, Jonathan W. Palmer

Source : Ivey Publishing

Case ID : 908M17

Discipline : General Management

Case Length : 19 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

During the last decade, Wyeth transformed itself from a holding company to a global company using information technology (IT) as an important enabler. The first half of the case details the importance of global integration and how globalization was initiated at Wyeth. The original role of IT is introduced along with the challenges and barriers of starting a globalization strategy. This is followed by a discussion of how the role of IT started changing at Wyeth. An ambitious IT globalization plan is outlined. The second half of the case details the implementation of the IT globalization plan. The implementation started slowly, faced many challenges, and took longer than expected. The original plan was modified several times to address funding and management challenges. The case ends by discussing how Wyeth was able to complete the IT globalization plan. The case is anchored in the United States but considers global issues. The case includes issues and concepts that make it suitable for teaching management information systems, international business and strategy.

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Case Solution for ECCO A/S – Global Value Chain Management

Complete Case details are given below :

Case Name : ECCO A/S – Global Value Chain Management

Authors : Bo Nielsen, Torben Pedersen, Jacob Pyndt

Source : Ivey Publishing

Case ID : 908M14

Discipline : General Management

Case Length : 21 pages

Solution Sample availability : YES

Plagiarism : NO (100% Original work)

Description for case is given below :

ECCO A/S (ECCO) had been very successful in the footwear industry by focusing on production technology and assuring quality by maintaining full control of the entire value chain from “cow to shoe.” As ECCO grew and faced increased international competition, various value chain activities, primarily production and tanning, were offshored to low-cost countries. The fully integrated value chain tied up significant capital and management attention in tanneries and production facilities, which could have been used to strengthen the branding and marketing of ECCO’s shoes. Moreover, an increasingly complex and dispersed global value chain configuration posed organizational and managerial challenges regarding coordination, communication and logistics. This case examines the financial, organizational and managerial challenges of maintaining a highly integrated global value chain and asks students to determine the appropriateness of this set-up in the context of an increasingly market-oriented industry. It is suitable for use in both undergraduate and graduate courses in international corporate strategy, international management, international marketing, supply-chain management, cross-border strategic management and international business studies in general.

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