India

Case Solution for Monsanto Company – Doing Business in India
Complete Case details are given below :
Case Name :      Monsanto Company – Doing Business in India
Authors :           Robert Klassen, Ramasastry Chandrasekhar
Source :             Ivey Publishing
Case ID :            W12183
Discipline :        General Management
Case Length :    18 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
The executive vice president of sustainability and corporate affairs at Monsanto was facing a difficult situation that could dramatically reshape the firm’s business. A decade earlier, the firm had introduced into India, through a joint venture, the first in-the-seed cotton trait biotechnology. This trait protected cotton crops against potentially devastating pests, thereby reducing the need for pesticides and improving yields. Subsequently, three Indian state governments imposed a price ceiling on these biotech seeds. In addition, by 2010, the company was facing competition from over 40 Indian seed companies that offered similar or competing biotechnology cotton seeds. Also, a federal ministry had overruled the recent regulatory approval for a second, indigenously developed biotech crop, brinjal (eggplant). How should a technology innovator such as Monsanto deal with an unpredictable regulatory approval process in an increasingly competitive marketplace? Looking forward, two new in-the-seed trait technologies were being considered for introduction to Indian farmers. Should Monsanto proceed and, if so, how? More generally, what should the firm’s long-term approach be in this promising market?
 
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Case Solution for Telenor’s Dilemma: The 2G Spectrum Scam in India
Complete Case details are given below :
Case Name :      Telenor’s Dilemma: The 2G Spectrum Scam in India
Authors :           Sanjeev Prashar, Adeshwar Raja Balaji Pras, V.S. Parasaran, Vijay Kumar Venna
Source :             Ivey Publishing
Case ID :            W12206
Discipline :        General Management
Case Length :    10 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
In 2008 the Supreme Court of India revoked the 2G spectrum licences issued to many local and international companies because of major violations in the granting procedure by the Telecom Ministry. One of the worst affected companies was Norway’s Telenor communications company, which was involved with a local company in a joint venture, Uninor, which had all of its licences cancelled. The case provides students an opportunity to assess and understand the implications of the political as well as legal risks involved in entering uncertain markets, such as India’s, and to devise appropriate coping strategies to establish and successfully operate in such markets. The case drives home the significance of political and legal business environmental factors that have an impact on the successful conduct of business. Multinational companies tend to be vulnerable to political risks, and the case suggests to students how to handle such situations.
 
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Case Solution for Novartis in India: Innovation versus Affordability
Complete Case details are given below :
Case Name :      Novartis in India: Innovation versus Affordability
Authors :           Anand Nandkumar, Charles Dhanaraj, Mridula Anand
Source :             Ivey Publishing
Case ID :            W12445
Discipline :        General Management
Case Length :    13 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
This case presents complex managerial challenges that stem from the institutional context in emerging markets, particularly in relation to the intellectual property regime and its impact on business strategy. The case centres around a multinational pharmaceutical firm, Novartis International AG (Novartis), that is waiting on a major court decision regarding patent policy as it pertains to one of the firm’s products. The case takes students through the company’s journey in marketing a promising anti-cancer drug that had global sales of US$3.9 billion in 2009. Novartis’ global success with this drug is being challenged by the changing institutional environment surrounding innovation and pharmaceutical patents. The company’s decision to patent the drug in India and challenge the institutional system of patent law is meeting significant resistance from those who argue that the drug is neither novel nor affordable for most patients. With key domestic players staking their claim to the large pool of patients who could benefit from the drug, the case focuses on a controversial patents law. Given the uncertainty of the court’s final decision on these matters, students are asked to develop an action plan for the company’s future.
 
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Case Solution for East Solutions: Transforming a BPO Provider in India
Complete Case details are given below :
Case Name :      East Solutions: Transforming a BPO Provider in India
Authors :           Scott Walsworth
Source :             Ivey Publishing
Case ID :            W13172
Discipline :        General Management
Case Length :    08 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
East Solutions was a successful business process outsourcing (BPO) provider based in Bangalore, India. Although salaries for Indian IT professionals were about half of those of their counterparts in the United States, the board of directors at East Solutions recognized a worrying trend: if salaries in India continued to grow at a fast rate, they would soon erode the cost advantage of sending work to India and potentially threaten the entire Indian BPO industry. As a solution, East Solutions repositioned itself by leveraging technical, industry and process expertise to form a partnership with clients based on value added in addition to cost savings. This plan required East Solutions to refocus on fewer geographic and sector groups. It also required transforming the role of the company’s IT managers, who needed extensive training, additional resources and a new compensation strategy. On an average year, the new compensation plan increased the IT managers’ incomes by 4 per cent, so it was expected to be popular, but IT managers rejected the new compensation plan and it was abandoned after 18 months. The chief executive officer (CEO) in charge of the new plan for East Solutions was unsure why it had failed.
 
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Case Solution for Grassroots Female Entrepreneurs: Rural and Urban Small Business Groups in India
Complete Case details are given below :
Case Name :      Grassroots Female Entrepreneurs: Rural and Urban Small Business Groups in India
Authors :           Neha Paliwal Sharma, Tanuja Sharma
Source :             Ivey Publishing
Case ID :            W13206
Discipline :        General Management
Case Length :    07 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Two female small-business entrepreneurs belonging to the poorer sections of rural and urban India were trying to arrange for funds in order to ensure the viability of their commercial ventures in the long term. They had formed self-help groups with the help of Indian government development schemes aimed at poverty alleviation and human development. The first woman experienced opposition not only from patriarchal village elders but also from her own family. She persisted in getting training and setting up a workshop to employ her female neighbours. The second woman was supported by her family but also had trouble finding a suitable venue for making and selling the work her group produced. In spite of government support and the allocation of funds to their enterprises, both women had trouble persuading the banks to loan money to them. The long-term viability of their groups was thus in doubt.
 
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Case Solution for Whirlpool and the Built-in Appliance Industry in India
Complete Case details are given below :
Case Name :      Whirlpool and the Built-in Appliance Industry in India
Authors :           Sandeep Puri, Adeshwar Raja Balaji Prasad, Natarajan Anc, Parasaran Vs, Sashikanth Yenika, Vijay Kumar Venna
Source :             Ivey Publishing
Case ID :            W13393
Discipline :        General Management
Case Length :    08 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
India’s real estate boom led to the built-in appliances industry’s biggest opportunity. In 2010 and 2011, a total of 533,954 residential units were launched in seven top cities: Mumbai, National Capital Region, Pune, Kolkata, Bengaluru, Chennai and Hyderabad. As the market evolved and demand increased, investments and improvements in infrastructure, software, education, work force, installation, after-sales service, logistics were guaranteed to occur. This was expected to initiate a cycle of profitable growth. Whirlpool was already an established player in the home appliances segment. Given the improving industry described above, should Whirlpool tap this emerging market? If so, what might be its strategic objectives and positioning strategies for dealing with the competition and appealing to its prospective customers?
 
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Case Solution for Should Ranbaxy Launch an Energy Candy in India?
Complete Case details are given below :
Case Name :      Should Ranbaxy Launch an Energy Candy in India?
Authors :           Sandeep Puri, Subhajit Bhattacharya, Harsh Ajmera
Source :             Ivey Publishing
Case ID :            W13511
Discipline :        General Management
Case Length :    10 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
This case chronicles the growth and evolution of Revital, the bestselling vitamin and mineral supplement in India. The Indian nutraceutical market was booming, as the growing economy and increasingly demanding job requirements were pushing young Indian consumers to look for products like energy drinks, energy candy and health supplements. Stressful work conditions and lifestyle changes were resulting in an increased incidence of chronic disorders, and more and more consumers were taking nutraceuticals as a preventive measure. No company had launched an energy candy in the Indian market and imported brands were of limited availability. The case explores the possible options for Ranbaxy – one of the largest pharmaceutical companies in India -with brand expansion opportunities for Revital through introducing Revital energy candy. Should Ranbaxy introduce an energy candy in the Indian market? If so, should it be a brand extension of Revital or a new brand altogether?
 
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Case Solution for Diversey in India: The Growth Challenges and Options
Complete Case details are given below :
Case Name :      Diversey in India: The Growth Challenges and Options
Authors :           Sandeep Goyal, Amit Kapoor
Source :             Ivey Publishing
Case ID :            W13559
Discipline :        General Management
Case Length :    12 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Diversey, a leading global brand in the business-to-business cleaning industry, had entered the Indian market positioned as a total cleaning solution provider to institutional customers. It differentiated itself from the competition with its end-to-end solutions, superior products and service levels, research and development capabilities and value-based pricing. While it had some success in India, it felt that there was a huge untapped opportunity for growth. However, a developing country like India posed several challenges due to its social and cultural differences (e.g., local unorganized competition, customer price sensitivity, complex distribution channels, etc.) versus developed countries. The case provides an opportunity for students to apply a number of conceptual tools (i.e. Porter’s 5 forces analysis, 4C analysis, SWOT analysis, value- chain analysis and the stakeholder power/interest matrix) to analyze the current strategy and identify the best alternatives for Diversey to move forward with its growth objectives.
 
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Case Solution for India Post
Complete Case details are given below :
Case Name :      India Post
Authors :           Arpita Agnihotri, Saurabh Bhattacharya
Source :             Ivey Publishing
Case ID :            W13585
Discipline :        General Management
Case Length :    15 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
The advent of the world wide web and the entry of private players in India’s post-liberalization era resulted in India Post losing a substantial volume of its business to e-mails, faxes, short-message services and private-courier-service providers. Additionally, government policies regarding India Post had long remained unchanged. As a consequence, India Post was caught up in a vicious cycle of decreasing mail traffic, low levels of technology investment, poor financial performance and poor customer service. Critics also raised questions regarding India Post’s lack of market orientation. Nevertheless, India Post responded by taking advantage of its huge distribution network, pursuing related diversification and modernizing its facilities. Despite these efforts, undertaken between 2005 and 2012, India Post was unable to report any profits, although the efforts generated revenue growth. Among all the services that the postal department provided, only postal insurance generated significant profits. It was from this perspective that India Post’s management wondered whether it should follow the example of countries like Germany and the Netherlands, where the postal services had been privatized, or whether it should wait for the 2005-2012 initiatives to generate profits for India Post in the coming years.
 
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Case Solution for Bayer in India: Intellectual Property Expropriation?
Complete Case details are given below :
Case Name :      Bayer in India: Intellectual Property Expropriation?
Authors :           Peter M. Bican, Quynh Nhu Truong
Source :             Ivey Publishing
Case ID :            W13651
Discipline :        General Management
Case Length :    16 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Bayer Group needed to reassess its strategies regarding intellectual property, as well as its emphasis on research and development. The Indian government had ruled against Bayer by granting a compulsory licence to a local generic drug manufacturer that allowed them to distribute a copy of Bayer’s blockbuster cancer drug at a fraction of the original price. This ruling demonstrated that pharmaceutical innovation could not be effectively protected by conventional intellectual property rights in emerging markets. As a result, the core of the pharmaceutical industry’s business model was called into question: If ideas and inventions could not be protected, was the there any incentive for firms to innovate? Would this victory for generic drug manufacturers trigger similar rulings elsewhere? Would the prevailing patent-centric IP strategies need to be adapted to emerging markets? Or would innovator companies finally have to withdraw from markets with weak IP protection?
 
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