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Case Solution for NextCard

Complete Case details are given below :

Case Name :      NextCard
Authors :           Andrew Watson, Ken Mark
Source :             Ivey Publishing
Case ID :            904M38
Discipline :        Business & Government Relations
Case Length :    11 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
NextCard was a credit card issuer seeking to exploit the growing e-commerce market in the United States. It was founded in 1996, saw a successful initial public offering in 1999, and became an affiliate of Amazon.com, the largest online retailer. The year 2000 was a year of growth for NextCard, with the number of accounts more than tripling, to nearly three quarters of a million. However, on October 31, 2001, NextCard was placed under “new regulatory limitations” that imposed higher capital requirements than NextCard could meet. Goldman Sachs attempted to find a buyer for NextCard, but was not successful. On July 10, 2002, NextCard accounts were closed.
 
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Case Solution for Leveraging Wal-Mart, eBay, and USPS

Complete Case details are given below :

Case Name :      Leveraging Wal-Mart, eBay, and USPS
Authors :           Eric A. Morse, Ken Mark
Source :             Ivey Publishing
Case ID :            904M27
Discipline :        Entrepreneurship
Case Length :    04 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
An entrepreneur comes up with a great idea for a new business that would service what he calls “the time-starved” segment. Using Wal-Mart as the warehouse, eBay as his storefront, and the U.S. Postal Service as the distributor, he would pick up and deliver products to businesses, conserving staff resources. He must think of as many opportunities as possible and determine any barriers that might occur.
 
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Case Solution for Laboratorio de Analisis Argentina

Complete Case details are given below :

Case Name :      Laboratorio de Analisis Argentina
Authors :           P. Fraser Johnson, Ken Mark, Jordan Mitchell
Source :             Ivey Publishing
Case ID :            906D04
Discipline :        Entrepreneurship
Case Length :    11 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
The technical director of Laboratorio de Analisis Argentina is responsible for ensuring that an average of 5,000 samples are processed daily. The samples have three sources: samples collected on-premises, samples sent from the organization’s other 40 labs and samples sent from external labs. In one week the technical director has to give her boss a recommendation about dealing with the lab’s capacity problems.
 
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Case Solution for Jill’s Table: Set to Serve

Complete Case details are given below :

Case Name :      Jill’s Table: Set to Serve
Authors :           Kyle Murray, Ken Mark
Source :             Ivey Publishing
Case ID :            906A01
Discipline :        Entrepreneurship
Case Length :    11 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
The founder and owner of Jill’s Table, a specialty food and housewares store is thinking about the challenges ahead of her. As a small business operating in the same arena as the mass merchandising chains, she has to decide how to position her service offerings so as to survive and even thrive in a highly competitive environment. As a Retailer of the Year award winner (2004 Canadian Gift and Tableware Association, Housewares and Gourmet Division), she knows that her challenges go beyond competition and touch on areas such as customer service, associate training, buying and finance.
 
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Case Solution for Cartridge World: The Master Franchise Opportunity

Complete Case details are given below :

Case Name :      Cartridge World: The Master Franchise Opportunity
Authors :           Stewart Thornhill, Ken Mark, Jordan Mitchell
Source :             Ivey Publishing
Case ID :            905M71
Discipline :        Entrepreneurship
Case Length :    13 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
An entrepreneur has received additional information on the Cartridge World franchising concept–a store focused on the refilling of printer cartridges. The idea for Cartridge World began in Australia in 1988 and has grown to almost 200 locations in Australia, New Zealand, and the United Kingdom. The entrepreneur must look at the market opportunity in Canada and decide whether he should apply for the country’s master franchise, a single franchise, or abandon the concept altogether. Evaluates a franchise concept based on market opportunity and the franchise contract.
 
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Case Solution for ReedTrek Manufacturing (A)
Complete Case details are given below :
Case Name :      ReedTrek Manufacturing (A)
Authors :           Jane M. Howell, Ken Mark
Source :             Ivey Publishing
Case ID :            W12654
Discipline :        Organizational Behavior
Case Length :    07 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
The newly-promoted international operations director for ReedTrek Manufacturing, is trying to diagnose the issues at his company’s under-performing China plant. While the operations director originally believed the loss-making operations suffered from technical issues, his visit to the plant suggests to him that there are leadership and management issues.
 
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Case Solution for C&F Consulting, Inc.
Complete Case details are given below :
Case Name :      C&F Consulting, Inc.
Authors :           Alison Konrad, Ken Mark
Source :             Ivey Publishing
Case ID :            W14512
Discipline :        Organizational Behavior
Case Length :    07 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
In July 2009, C&F Consulting, Inc., based in Toronto, sends a team of five brand strategists to work with a client in China on marketing and advertising for a car brand specific to the North American market. The team, consisting of four men and one woman, often meet for dinner after their day’s work, which consists of conducting a crash course in North American-style marketing for the Chinese client’s cohort of new recruits. The woman feels that one of the men on the team treats her with great disrespect, bordering on sexual assault. If she brings up the issue, will all four of her male colleagues take offence? Will they gossip about her at the office and isolate her at work? What might be the impact on her career if she is perceived as anti-social or thin-skinned? How will her superiors react to her accusations? What is the definition of sexual assault in Canadian law, and can she pursue a civil case against her alleged assailant although the acts happened in a foreign country?
 
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Case Solution for Google Inc.: Launching Gmail
Complete Case details are given below :
Case Name :      Google Inc.: Launching Gmail
Authors :           Darren Meister, Ken Mark
Source :             Ivey Publishing
Case ID :            904E19
Discipline :        Operations Management
Case Length :    09 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
Google, a very popular Internet search engine firm, has just announced the launch of Gmail, a free, Web-based e-mail service that allows users up to one gigabyte of storage capacity, more than 100 times that offered by other free services from competitors. In return for free e-mail, Gmail would scan its users’ e-mail with the goal of delivering targeted ads. Immediately, privacy groups denounced Google’s plans.
 
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Case Solution for Creating Auctionwire
Complete Case details are given below :
Case Name :      Creating Auctionwire
Authors :           Nicole R.D. Haggerty, Ken Mark
Source :             Ivey Publishing
Case ID :            906M51
Discipline :        Operations Management
Case Length :    20 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
The co-founders of Auctionwire, a start-up online business that will sell goods on consignment, are trying to select the best software solution for their fledging business. The co-founders want to know how they can make the best decision possible in vendor selection. What criteria should be used? Which questions should they ask? As software is the key component of their online operation, the choice of a vendor can spell success or failure for Auctionwire.
 
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Case Solution for Auctionwire’s Vicious Circle
Complete Case details are given below :
Case Name :      Auctionwire’s Vicious Circle
Authors :           Nicole R.D. Haggerty, Ken Mark
Source :             Ivey Publishing
Case ID :            906M52
Discipline :        Operations Management
Case Length :    09 pages
Solution Sample availability : YES
Plagiarism : NO (100% Original work)
Description for case is given below :
The co-founders of Auctionwire need to figure out how they should implement a new software solution for their online auction firm. Nine months after the launch of their online auction service, they’ve decided to switch software vendors. On top of the effort required to migrate from one platform to another, they now realize that their second software selection is far from perfect. To cite just two issues, the new software they have chosen to replace their initial choice seems unstable and product support is poor. Both co-founders must decide whether to stay the course with the new vendor, select a third vendor, or develop their own solution.
 
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